Experience design addresses the entire user journey in acquiring and using information, products, and/or services. A multidisciplinary practice, experience design may involve psychologists, anthropologists, computer programmers, and business experts, as well as communication, product, and architectural designers. A business, for example, may be concerned about bridging the customer online and in-store experiences, while a museum may think in terms of the casual visitor versus member experiences.
Accessibility is a Dirty Word
Most organizations (in the west) now have policies related to inclusion and diversity. Most public buildings (in the west) have been built using universal design principles. There’s only one frontier left for any consensus on inclusive design. The web (in the west). Chimmy Kalu explores why is accessibility not the baseline at the moment, and how can we make it so.
AI Is Your New Design Material
This presentation by Josh Clark explores how to use machine-generated content, insight, and interaction in your everyday work. Discover how to refit familiar design process to work with the grain of the algorithm, and to help the machines solve real problems without creating new ones.
Community by Design Built for You
Design isn't about products; it's about people. For Julie Zhuo, design is about creating an environment that empowers people to make connections and build community. To effectively empathize with the individuals you're designing for, abandon the notion of the “average user” and invest in research into the people you’re serving. This talk looks at the fundamental considerations needed for designing to become a part of people’s everyday lives.
Experience Design Talks
View past AIGA event presentations.
Experience Design: A Framework for Integrating Brand, Experience, and Value
By Patrick Newbery
The Elements of User Experience: User-Centered Design for the Web and Beyond
By Jesse James Garrett
The Design of Everyday Things
By Don Norman
Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability
By Steve Krug
This is Service Design Thinking: Basics, Tools, Cases
By Marc Stickdorn
Laws of UX: Using Psychology to Design Better Products & Services
By Jon Yablonski