The Bookshelf
Explore the latest contemporary topics, references and thinking in design, art, business, and culture from our publishing partners. Friends of AIGA receive exclusive discounts to collect and explore new titles for their book collections.
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Photo: Stefan Sagmeister's book Now is Better, Phaidon Press
Featured Book Selections
Infographic Design
Gingko Press
Infographics provide graphic visual representations of information or knowledge intended to present data quickly and concisely to a broad swath of users. Infographic Design explores the building blocks of infographics and data visualization starting with a brief history of the discipline followed by an examination of the most common contemporary approaches to visual representation.
Seasons Greetings: Charming Holiday Cards from Paul Rand
Artbook
American graphic designer Paul Rand (1914–96)—a titan of midcentury design—is best known for the logos he created for companies such as IBM, UPS, ABC and many more. In addition to his commercial work, he was a dedicated letter writer. This set reproduces a selection of 24 holiday cards by Paul Rand held by the Letterform Archive collection. Some were made for friends and family, while others were hand-painted as commissions. Taken together, they represent an exciting and unseen facet of Rand’s oeuvre. Now available as a boxed set, you can send these carefully reproduced versions of Rand’s darling notecards to your own loved ones this holiday season.
I love it. What is it?
Phaidon Press
No other design company has worked with as many significant brands as Turner Duckworth, the company behind the visual identities of Amazon, McDonald’s, Coca-Cola, and Metallica. I love it. What is it? showcases Turner Duckworth’s philosophies, learnings, and adventures from more than three decades of working with major brands and presents the firm’s inside scoop on what makes successful brands tick.
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Featured Title, Milton Glaser: POP
From 1954, when he co-founded the legendary Push Pin Studios, to the late ’70s, Milton Glaser was one of the most celebrated graphic designers of his day, whose work graced countless book and album covers, posters, magazine covers, and advertisements, both famous and little-known. Glaser largely defined the international visual style for illustration, advertising, and typeface design and interest in his legacy continues unabated, with modern creatives acknowledging his influence.
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