Striking a balance between accessible and sophisticated, this campaign for a Bay Area arts institution sought to attract area audiences that might be curious about art but intimidated by high culture. “Friendly hip, not hipster hip” was a guiding principle.

Meet the AIGA Medalists, from 1920 to present day, who have received the AIGA Medal in recognition of their exceptional achievements in the field of design.

Meet the unsung heroes of design in these inspiring stories from AIGA's Diversity & Inclusion initiative.

The AIGA archives are digital and offline resources that identify, preserve, and support the legacy of design. See how the archives can help you discover inspiration within the history of design.

Emily Ruth Cohen, consultant to creative professionals, gets to the root of project-related relationship and communication challenges facing so many corporate marketing and in-house design teams. Too often we blame the project brief, she says, when the real problem is a lack of attention and focus.