Striking a balance between accessible and sophisticated, this campaign for a Bay Area arts institution sought to attract area audiences that might be curious about art but intimidated by high culture. “Friendly hip, not hipster hip” was a guiding principle.

Meet the AIGA Medalists, from 1920 to present day, who have received the AIGA Medal in recognition of their exceptional achievements in the field of design.

Meet the unsung heroes of design in these inspiring stories from AIGA's Diversity & Inclusion initiative.

At 3M the design process is intimately weaved into the fabric of its business. The result is a team of in-house designers who have a chance not only to flex their skills but also make a tangible difference in the world.