Design with Data, Present with Power

Sean Springer & Martine Sticha

AIGA Innovation Series–Design with Data, Present with Power, Presented by 3M

3M Visual Attention Software (vas.3M.com) uses powerful AI to predict what is likely to get your design noticed at first glance, increasing the likelihood viewers will respond to your design. VAS can analyze almost any visual content – web layouts, print and digital ads, packaging and more – to help you make informed creative decisions without waiting for results of costly market research.