60 Years of Book Design in St. Gallen

Book Design in St. Gallen logo

June 16–July 22, 2011


Visit the AIGA National Design Center this summer for a look back upon 60 years of book design in St. Gallen, Switzerland.

Featuring award-winning books by internationally renowned designer and master teacher Jost Hochuli, the groundbreaking typographic work of Rudolf Hostettler (editor of Typografische Monatsblätter from 1951 through 1981), and examples from a young, experiment-oriented generation of book designers rooted in St. Gallen, this exhibition shines a light on the cross-generational traditions of book design and typography in Swiss workshops.

For centuries, two institutions determined St. Gallen’s relationship to the book: the Stiftsbibliothek (Abbey library), with its extremely valuable medieval holdings, and the Kantonsbibliothek (Cantonal library) Vadiana, originally a humanist library. Renowned for its textile industry, and—from late medieval times onwards, as a center of trade—St. Gallen was not, however, a printers’ town like Basle with Amerbach, Petri and Froben, or Zurich with Froschauer. For this reason, the exhibition looks back on 60 years of book design in St. Gallen.

Today, three generations of designers are at work in St. Gallen: The seasoned professionals, a middle generation, and the young designers who have recently completed their training.

The book, a three-dimensional, and when opened, an axially symmetrical object unmatched for its functionality for hundreds of years, will continue to offer these designers and later generations opportunities for original solutions.


Gallery hours and location

Monday through Thursday: 11:00 a.m.–6:00 p.m.
Friday: 11:00 a.m–5:00 p.m.

AIGA National Design Center
164 Fifth Avenue (between 21st and 22nd Streets)
New York, NY 10010 [map]
212 807 1990

This exhibition is made possible by the support of Kulturförderung Kanton St. Gallen/Swisslos; Swiss Arts Council Pro Helvetia, St. Gallen; and Gesellschaft Pro Vadiana, St. Gallen.

Book Design in St. Gallen logos