Let us Now Praise Ordinary People
Filmed on October 17, 2016 at the 2016 AIGA Design Conference
Companies promise to change the world, but how they intend to do that isn’t always beneficial, and the changes don’t always serve the public good. Rather than accept the world as designed by corporations, we need to change not just how our society is designed, but who is designing it.
Mike Monteiro is the co-founder and design director of Mule Design Studio. He prefers elegant, simple sites with clear language that serve a real need, and designers with strong spines. Monteiro writes and speaks frequently about the craft and business of design.
Monteiro loves client services so much, he wrote two books on the topic: Design is a Job and You’re My Favorite Client. In 2014, Monteiro received the Net Award for Conference Talk of the Year for his inspirational polemic on responsibility, “How Designers Destroyed the World.”
