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The 14-year relationship between Haycock and Makela was a partnership that produced—much as when you mix water with gelatin and fruit flavors—more than the sum of its parts. When friends, colleagues and peers describe the Haycock-Makela phenomenon, a picture emerges of two very different and independent sensibilities that came together in a remarkable fusion. By the time they became the resident co-chairs of 2-D design at Cranbrook Academy of Art in 1997, each had a firmly established reputation. If Makela was known for his loud, vibrant, high-tech approach to design, Haycock was known for her thoughtful experimentalism and refined typography. April Greiman describes the combination as upper body (Haycock)/lower body (Makela), though this, of course, depends on where you stand.
—Peter Hall, writing on Haycock and Makela in 365: AIGA Year in Design, 2000
Resources
Essay by Peter Hall, from 365: AIGA Year in Design
The distinguished AIGA Medal is awarded to individuals in recognition of their exceptional achievements in the field of design.
Section: Inspiration - Tags: AIGA Medal
Ed Fella (2007 AIGA Medalist) is an artist, educator and iconoclastic designer who dared to reshape contemporary typography and graphic design, largely by making visible the postmodern concept of deconstruction.
Section: Inspiration - Tags: graphic design, typography, AIGA Medal
6 Recommendations
One of my biggest worries in the design business is where the next client will come from. It was a worry when I started, and it’s a worry seven years later—albeit to a much lesser degree. When one approach to bringing in business doesn’t work, you need to learn from the experience and move on to the next idea.
Section: Tools and Resources - Tags: marketing, freelancing issues, job search, networking, advice
A short film about designer, entrepreneur and social advocate John Bielenberg, who was awarded the AIGA Medal at “Bright Lights: The AIGA Awards Gala” in New York City in April 2013.
Section: Inspiration - Tags: AIGA Medal, interview, social issues, social responsibility
Can a logo still be considered good if what it stands for is not? Heller looks at a few well-intentioned brands whose identities have soured.
Section: - Tags:
Top stories this week: Happy Cog’s live redesign, Jezebel borrowing from SVA, Design Envy picks from Able Parris and more.
Section: - Tags: The Wraparound
Context/Contrast
PS New York
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New York
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The Flattening of Design Posted by By NICK BILTON
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The Road to Talent: How Social Media, Technology and Common Courtesy Will Help You Clear the Way
Shared in Tools & Resources by Neil Spencer
Boralex 2008 Annual Report
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Video: AIGA medalist Robert Vogele
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chieunahn (Chieun chi Ahn) RT @aigadc: Shape your career, keep learning new things, and follow your curiosity: http://t.co/NytI2YAfRg #aigaconnect
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