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One of the critical roles that AIGA plays is to express the
collective interests of the profession through its advocacy efforts or to lead
the profession in demonstrating the impact of designers’ many voices on a
Our efforts can take on many forms. In the past two weeks
alone, AIGA has played an active role in:
While the ultimate outcome of the Huffington Post
competition has not been announced, and Architecture for Humanity was more than
willing to make things right, the Logo Garden affair—the most egregious of them
all—continues. AIGA alerted
members last week, and members are still discovering their own work on the
site, illegally obtained—based on what we have heard from members, there may be more than 300 of their
logos on the site.
We are in contact with John Williams, Logo Garden’s founder, and have made clear that his efforts to date are inadequate and that we will continue to bring attention to the company’s reprehensible business practices. He has said that he will remove logos that have been identified by their creators as unauthorized, but he is placing the burden—inappropriately—on the designer. Meanwhile, legal actions are being contemplated by several designers.
In response to this violation of designers’ work, attorney
Linda Joy Kattwinkel has
written an article with further advice on how designers can deal with copyright
and trademark infringement, including how to submit a take-down notice under the Digital Millennium Copyright Act (DMCA). As a legal expert specializing in the rights of
artist and designers, she frequently contributes a column to the website of
AIGA San Francisco, her local chapter. We’re grateful for her insights as a
member, lawyer, artist and longtime AIGA resource on professional practices.
Her contribution is an example of the professional resources available through
AIGA and the breadth of resources accessible from AIGA, its 66 chapters and
In order to represent and benefit the interests of all
members, AIGA regularly and consistently advocates the
value of design, seeks new audiences within leadership in the business and
public sectors for the story about design’s value, and
garners legislative, legal and regulatory support for designer’s principles and interests.
The performance measures for these activities can be elusive, since they often depend
upon building relationships long before those relationships are called upon for
concrete actions; however, they become clearer when the need to argue designers’
interests becomes urgent.
Richard Grefé is the executive director of AIGA, the professional association for design. While guiding all of AIGA’s activities, his most significant contributions are in strategy, formulating new initiatives to enhance the competitive success of designers
and advocating the value of design to business, government and the public.
If you discover that your work has been copied or reappropriated online without your consent, there are some actions you can take. Legal expert Linda Joy Kattwinkel walks you through it.
Section: Tools and Resources -
freelancing issues, portfolios, copyright, legal issues
The U.S. Department of the Interior’s use of crowdsourcing is simply the most recent highly visible example of an increasingly common practice. AIGA executive director Richard Grefé responds and advises next steps.
Section: About AIGA -
AIGA Insight, spec, crowdsourcing
The logo design process should provide value far beyond the delivery of a
Section: Why Design -
NEW YORK—March 5, 2013. A new professional fellowship program developed by Design Ignites Change and AIGA aims to support social impact projects by providing seed funding and mentoring to creative professionals.
NEW YORK—February 12, 2013. AIGA’s Design Leaders Confidence Index inched upward in the fourth quarter of 2012, climbing from 100.51 to 101.72. Given the economic anxiety surrounding the Congressional ultimatum on the “fiscal cliff,” this sustained level of confidence seems to bode well for designers.
NEW YORK—February 5, 2013. A lifetime of achievement in design can take many forms. The 2013
recipients of the AIGA Medal, the highest honor of the design profession,
represent the range of contributions designers make to clients, future
generations and society at large—through inspiration, thoughtful critique,
social impact and the education of future design leaders.
AIGA Hampton Roads
Member since 2011
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