Ms. Jennifer Beatty

About Me

I am a strategic thinker with a background in branding, design, and development. Telling meaningful

Member Since April 2005
Member Type Sustaining
AIGA Chapter San Francisco
Title Design Director
Company Sophophile Strategy
Email moc.elihpohpos@ynnej
Field Brand and identity
Design/Graphic design
Available for independent projects Yes
Bio As a strategist and designer, my job is to ask questions that lead to successful solutions. Why are we doing this and are we ready to accept the consequences of failure? As an Art Director, I succeed by embracing individualism, evangelizing emerging technologies and leading with connectivity. With eleven years of creative experience spent across a variety of industries and roles, I'm at my best when developing the stories of ambitious brands with collaborative teams on solutions that impact how we think and behave. • 11 years of professional practice designing strategic print and digital experiences • Graduate of the Masters in Branding program at the School of Visual Arts in NYC • Hands-on creative leader fluent in web development tactics and digital tools
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