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In 1996, Shelly Langton attended an international design conference
where she frequently heard the comment, “Oh, you’re the
American.” Being the only participant from the United States was not a
distinction she embraced. Langton, an AIGA member since 1993 and an AIGA
Seattle board member at the time, decided to research and write a paper
supporting AIGA’s membership in Icograda, the International Council of
Graphic Design Associations, which she believed to be a key step in the
process of involving more American designers in the international design
community. That paper, which she presented to the AIGA board of
directors, and her subsequent efforts to promote cross-cultural
awareness have been instrumental in paving the way for a more globally
Langton, who is the graphics manager for KPFF Consulting Engineers,
became involved with the World Affairs Council and organized an
international conference co-sponsored by AIGA Seattle and Vancouver’s
Society of Graphic Designers of Canada (GDC). It was at that 2002 design
conference, held in Vancouver, that the AIGA Center for Cross-cultural
Design (AIGA XCD) began to take form. Langton and several other American
designers met to discuss their shared interest in connecting with the
global design community. The result was a decision to work together to
create an AIGA community of interest to foster greater communication
between designers across cultures.
In May 2005, after changes in policies and circumstances, Icograda
welcomed AIGA as its 91st professional association. Langton
and the AIGA XCD team aspired to host an Icograda design conference in
the United States. Though it once seemed far out of reach, Seattle
hosted Icograda Design Week in July 2008. The time and effort
contributed by Langton, as one of the key organizers of this remarkable
event, were instrumental in its tremendous success.
AIGA Seattle recognized Langton’s tenacity, vision, intelligence and
commitment by naming her a 2007 Fellow.
In-house designers are at risk of being just different enough to be misunderstood, undervalued and marginalized by both the business and design communities. Shame on us, though, if we let that happen, says veteran in-house design manager Andy Epstein, who outlines how to use outsider status as an advantage.
Section: Tools and Resources -
in-house issues, INitiative
Game designer Nicole Lazzaro explores how certain feelings create dynamic engagement, and explains how designers can tap into deeper emotional experiences using the “Four Keys to Fun” at “Head, Heart, Hand: AIGA Design Conference.”
Section: Inspiration -
How does graphic design touch Sagmeister’s heart? On the occasion of his first New York retrospective, he reflects on this and other passions.
Section: Inspiration -
After much deliberation and lively discourse, the AIGA board voted yesterday to proceed with negotiations to sell the AIGA national headquarters building at 164 Fifth Avenue in New York. The national board, advisory board, chapter leadership, medalists, past presidents, past board members and general membership were all part of this conversation, and the debate on the issue has been essential to our decision making process.
Section: About AIGA -
AIGA Insight, AIGA news
End the Lies
New positions on AIGA Design Jobs: Gensler in Seattle, Two Twelve in NYC, Axiom in Houston & L7 Creative in San Diego http://t.co/zdGIV2kumC
2 days ago
Break Bread Identity
Video: Stefan Sagmeister
Bard Graduate Center Identity
shedoesdesign (Kate Hunt)
@emilywatz Wish I had known you were there! I was on site with @BillHR and @taylorvdh most of the day :) Til Tuesday! #aigaconnect
6 hours ago