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  • 365: AIGA Annual Design Exhibition 31

    • EX_365_31_01_FullView_148_109
      Full view of exhibition
      Photo: (c) 2010 Peter R. Peirce, Inc.
    • EX_365_31_02_WrittenDescript_148
      Written description of competition and categories
      Photo: (c) 2010 Peter R. Peirce, Inc.
    • EX_365_31_03_WinningDesigns_148
      Winning designs on display
      Photo: (c) 2010 Peter R. Peirce, Inc.
    • EX_365_31_04_WallsTables_148
      Wall and tables filled with design selections from the 2009 competition
      Photo: (c) 2010 Peter R. Peirce, Inc.
    • EX_365_31_05_Interactive_148
      Interactive pieces displayed on monitors along the back wall
      Photo: (c) 2010 Peter R. Peirce, Inc.
    • EX_365_31_06_CloseUp_148
      Close-up of one of the design selections
      Photo: (c) 2010 Peter R. Peirce, Inc.
    • EX_365_31_07_ViewfromRear_148
      View from the rear of the gallery
      Photo: (c) 2010 Peter R. Peirce, Inc.
    • EX_365_31_08_IconsHang_148
      Category icons hang from the ceiling
      Photo: (c) 2010 Peter R. Peirce, Inc.
    • EX_365_31_09_NorthWall_148
      View of the north wall of the gallery
      Photo: (c) 2010 Peter R. Peirce, Inc.
    • EX_365_31_10_Banners_148
      Banner for the exhibition seen through various category icons
      Photo: (c) 2010 Peter R. Peirce, Inc.
    • EX_365_31_11_FullViewBanner_148
      Full view of exhibition banner
      Photo: (c) 2010 Peter R. Peirce, Inc.
    • EX_365_31_12_AnotherCloseup_148
      Another close-up of a design selection
      Photo: (c) 2010 Peter R. Peirce, Inc.

    At the AIGA National Design Center from October 1 through November 24, 2010.

    The 125 selections in this exhibition represented the best work across all disciplines of communication design and strategy used in the marketplace in 2009. As such, they are part of the AIGA Design Archives, an interactive, visual database of exemplary design. The physical artifacts are maintained in the AIGA National Design Archives at the Denver Art Museum.

    Designers must work within the challenges of a commercial brief, and the jury's ability to highlight work that excels within these constraints defines the educational experience. The overriding criterion for inclusion in the show is excellence as the successful pairing of effectiveness and aesthetics. For design practitioners, this clear statement of the criteria the jury uses explains the basis for the selections. Those outside the profession can learn about the role of design excellence in the world in which they live and work.

    Exhibition design: Lorena Duran.

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