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AIGA Design for Democracy
began to focus on election design in the wake of the 2000 presidential
election, seeking to apply information design principles of clarity and
simplicity in order to make voting easier and more accurate for all U.S.
Design for Democracy developed solutions for subsequent elections in
Illinois (Cook County and Chicago) and Oregon—detailed in Marcia
Lausen’s 2007 book, Design for
Democracy: Ballot and Election Design (University of Chicago
Press/AIGA)—as well as election design guidelines for the National
Institute of Standards and Technology (NIST).
In 2005, Design for Democracy began work with the U.S.
Election Assistance Commission (EAC), resulting in the establishment of national ballot and polling place design guidelines in 2007, which were distributed to 6,000 election officials across the country in 2008 and featured
in The New York Times online in the months leading up to the
November 2008 election.
Design for Democracy continues to support states and local election
jurisdictions, election officials, legislators, equipment providers,
printers and designers, as they apply the national guidelines to local
election materials. In addition to recent work with the states of
Florida, Kansas, New Jersey, New York and Ohio, AIGA Election Design
Fellows are on site in Oregon and Washington.
By now there must be few
people who are unaware of the recent uproar surrounding the University of
California’s rebranding effort. Seldom does
the media take such an active interest in design, so it was disheartening that they got their reporting so very wrong. The outcome
of that misreporting—fueled by an online petition and fanned by our very own
design community—has set back the course of design and cheated the university out of a progressive new identity.
Section: Why Design
Because in-house designers regularly collaborate with different departments, they can develop a well-rounded view of needs and opportunities within their organization. By applying their unique design thinking skills to non-design problems, in-house designers have the ability to effect positive change from within.
Section: Tools and Resources
What’s stopping you from doing what you really want to
do, especially in a challenging economy? (That’s just opportunity
knocking!) With an introduction by “Gain” co-chair Kenna Kay, hear ten
designers tell their personal reinvention stories in just two minutes
each. Learn it—and live it.
Section: Why Design -
Conference , business
The integrated promotional campaign for this unusual contemporary art exhibition succeeds in capturing the imagination of the public, shattering attendance projections and engaging new demographics.
Section: Why Design -
advertising, branding, marketing, print design, Competition, print advertising
Boom Boom Pow
External Resources (cont.)
Ceci New York
Kitchen Dog Season Collateral