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    Confidence index

    Confidence Index April 2014


    In April 2005, AIGA began conducting a quarterly survey of design leaders to assemble an authoritative statement on the current conditions within the design economy.

    This Design Leaders Confidence Index is modeled on the confidence indices developed by the Conference Board for private sector corporate leaders.

    Each quarter we obtain the answers to a few simple questions from several hundred design leaders-the possible responses to the following questions are: substantially better, moderately better, same, moderately worse or substantially worse.

    • How do you rate present business conditions for the economy as a whole, as compared with six months ago?
    • How do you rate present business conditions for design, as compared with six months ago?
    • In looking ahead six months as compared with today, do you think business conditions for the economy as a whole will be:
    • In appraising the prospects for design, do you think business over the next six months, as compared with today, will be:
    • Compared to [three months ago], are the chances of hiring additional staff:
    • Compared to [three months ago], are the chances of purchasing additional hardware and software:

    Over time, the responses enable AIGA to develop a confidence index of conditions in the profession that will be helpful to members and their colleagues in judging current conditions nationwide. The index will also help us in advocating the interests of the design community in Washington and with sponsors.

    April 2005
    100.00
    July 2005
    101.89
    October 2005
    96.67
    January 2006
    98.46
    April 2006
    96.76
    July 2006
    90.73
    October 2006
    94.79
    January 2007
    98.22
    April 2007
    98.46
    July 2007
    94.24
    October 2007
    86.66
    January 2008
    70.02
    April 2008
    64.06
    July 2008
    68.18
    October 2008
    50.66
    January 2009
    54.55
    April 2009
    66.65
    July 2009
    88.81
    October 2009
    99.01
    January 2010
    98.72
    April 2010
    103.73
    July 2010
    96.13
    October 2010
    98.99
    January 2011
    105.09
    April 2011
    101.42
    July 2011
    92.27
    October 2011
    86.63
    January 2012
    100.71
    April 2012
    104.15
    July 2012
    94.92
    October 2012  
    100.51
    January 2013   
    101.72
    April 2013
    101.62
    August 2013
    100.02
    October 2013
    95.94
    January 2014
    101.26
    April 2014
    101.05
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