Video: Leslie Ziegler

Can Designers and Developers Save Healthcare?

Filmed on October 10, 2012, at “Gain: AIGA Design and Business Conference

About this video

Healthcare costs are rising, projected to be over 20% of GDP by 2021. As the system is forced to change, who will be the driving forces behind its transformation? Rock Health is a nonprofit foundation and an engine for social enterprise, fueling the next generation of health entrepreneurs through a startup accelerator, open-source research and public events. Leslie Ziegler, Rock Health’s chief evangelist, talks about the disruption that entrepreneurs, designers and developers are creating to provide new solutions in what has traditionally been a very challenging space for innovation. 

Speaker bio

Leslie Ziegler is the chief evangelist and part of the founding team at Rock Health, a San Francisco-based incubator for early stage digital health start ups. Rock Health brings together the brightest minds in technology, medicine, investment and corporate to find new ways to address issues in the health care system through technology. Prior to Rock Health, Leslie worked as one of the first employees at an early stage start up, and spent over eight years in advertising, at agencies including McCann Erickson and DDB, with clients ranging from (RED), Starbucks, Intel, Pepsi and Microsoft. Leslie is an avid photographer, reader, runner and traveler.