Mr. Doug Grimmett

Member Since April 2002
Member Type Design Leader
AIGA Chapter Atlanta
Title President/CEO
Company Primal Screen
Email moc.neercslamirp@guod
Field Motion design
Experience design

Douglass Grimmett is founder of Primal Screen, a digital design firm based in Atlanta. He leads a full-time staff of 30. Started in 1995, Primal Screen creates engaging and strategic content for multiple platforms including film, television, gaming, interactive, mobile and environmental media. Grimmett is the creative force behind Primal Screen projects including: redesign of Cartoon Network, launching Boomerang, launching Animania (the world’s first high definition animation network), relaunching Nick Jr., launching Sprout, designing a new on-air look for Spike TV, and rebranding PBS Kids in 2006, PBS Kids Go in 2009 and PBS Kids again in 2014. Primal Screen was an official provider for the Sundance Film Festival for 6 years. Garnering over 300 national and international awards in advertising, design and broadcast, his work has appeared in Communication Arts, Print, Graphis, How, The New York Art Directors Club, Creativity, Society of Illustrators, BDA Awards, The AIGA 365 Annual, and the Library of Congress Permanent Collection. Grimmett is president emeritus of AIGA Atlanta, an AIGA Fellow and on the board of directors of MoDA (Museum of Design Atlanta).

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