Love Your Job!

Kaaren Hanson

Love your job!

Filmed on October 23, 2014, at “Gain: AIGA Design and Business Conference”

About this video

More than ever designers are being pursued and wooed. Nearly everyone says they want us. And we want to have impact—BIG IMPACT. It sounds like a perfect match but many designers have a short honeymoon period. The gap between what we want and what we’ve got is too big. We start talking strategy and end up shifting pixels. We begin with a strong voice and then it starts to be muffled. In this conversation Kaaren Hanson sits down with moderator Nathan Shedroff to discuss strategies for closing the gap and how to design a job you'll love.

Speaker bio

As Intuit’s former vice president of design innovation Kaaren Hanson was responsible for deepening and expanding Intuit’s design and innovation capabilities across all platforms and product lines. Her position encompassed strategic oversight and execution of Intuit’s design leadership and design for delight initiatives as well as projects to reimagine the company’s core offerings and take on strategically important new opportunities. She worked closely with Brad Smith chief executive officer and founder Scott Cook to continue to transform Intuit into a design-first company. Hanson received 2010 and 2011 CEO Leadership Awards for driving transformational change across the company.

Prior to joining Intuit Hanson led research and design teams at a variety of Silicon Valley enterprise companies and startups including Remedy and BigVine. A frequent speaker and occasional author on design Hanson is active in the industry and has held senior leadership roles with the Design Management Institute and Usability Professionals’ Association. She received a Ph.D. in experimental psychology from Stanford University and a bachelor’s degree from Clark University where she graduated magna cum laude and Phi Beta Kappa.