Deborah Adler

Member Since November 2000
Member Type Design Leader
AIGA Chapter New York
Title President
Company Deborah Adler LLC
Email moc.ngisedrelda@harobed
Website www.adlerdesign.com
Field Design/Graphic design
Brand and identity
Package design
Bio Deborah Adler is a designer, an inventor, and an entrepreneur. Her work is guided by the belief that meaningful innovation requires a deep understanding of the people who will use what she creates and the changing world that surrounds them. Prior to launching her design and branding firm, Adler Design, she partnered with Target to develop the ClearRx prescription packaging system. Since then, she’s taken on challenges that range from tackling the leading cause of hospital-acquired infections to re-imagining baby bottles as playful objects that connect with children. In 2017 Adler teamed up with CVS to design ScriptPath, which now makes it easier for millions of patients to take their medication. Always at the core of her work is the understanding that design can make a positive difference in people’s lives. She believes that empathy is the most important ingredient in great design and that a change in behavior is the most important outcome.
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