Mr. Albert "Bo" George Bothe, Jr.

About Me

I'm a designer, strategist, family guy and business owner focused on doing good things.

Member Since October 2000
Member Type Sustaining, group
AIGA Chapter Houston
Title President and CEO
Company BrandExtract, LLC
Email moc.tcartxednarb@ob
Field Brand and identity
Communication design
Art direction/Creative direction

I'm co-founder, president and CEO at BrandExtract, a brand strategy and experience firm located in Houston, Texas. I serve as a brand strategist while overseeing operations and corporate strategy of the firm. Our firm’s work consistently earns local and national recognition for strategy and creativity from various trade associations and publications. I received his MBA from the Jones Graduate School at Rice University in 2005 and his bachelor’s degree in Design Communications from Texas Tech University in 1992. I'm a native Houstonian and Strake Jesuit alumnus.

I'm a member of the Houston Business Journal’s inaugural “40 under 40” class, has received the alumni service award from the Rice University’s Jones Graduate School of Business and is the president-elect of the Jones Alumni Association. I've served as a director and in leadership positions for numerous organizations and is a past-president of AIGA Houston. I'm currently president of the Rice Jones School Alumni Assoication. In 2009 I helped to found CancerForward, an organization that supports cancer survivors in honor of his mother Rosemary, a two-time cancer survivor.

My wife Heather, a schoolteacher, and I have four children and currently live in Spring Valley where I currently sits on City Council. When not working on the business I'm chasing and coaching my four kids, active in our church, reading whatever I can get my hands on and continue to participate in various sports much to the chagrin of my wife and knees.

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