Designing an interdisciplinary exhibit on climate change demanded a strategic blend of media and a complex synthesis of public policy, documentary journalism and the earth sciences.
Striking a balance between accessible and sophisticated, this campaign for a Bay Area arts institution sought to attract area audiences that might be curious about art but intimidated by high culture. “Friendly hip, not hipster hip” was a guiding principle.
The Biennial was created to provide a showcase and a voice for young and emerging architects and landscape architects in the Greater Boston area. In an era where corporate offices are increasingly getting much of the city’s building work, it is important that citizens, interested parties and clients are exposed to the young design talent within the city.
To design a communication strategy that would attract top-tier fellows to the Department of Paediatric Orthopaedic Surgery Fellowship program—specifically, fellows who would push the program forward—and to refresh the perception of the department among peers.
IDEO designed a social enterprise combining the sale of pure drinking water with wellness products in low-income communities in Nairobi, Kenya. The result of this project ultimately comprised of creating a strong brand identity, called SmartLife, coupled with a high touch subscription service for clean water, hygiene and nutrition products such as vitamins for children.
Working closely with the Middletown Youth Services Bureau, co:lab designed solutions to bring data about what kids needs to succeed into the community.
As part of an ongoing fight against the obesity epidemic, a web and smartphone app is designed to help community members in Pinellas County, Florida find local activities that promote an active, healthy lifestyle. A media campaign helped spread the word.
A partnership with Friends for Youth, a non-profit in California’s San Mateo and Northern Santa Clara Counties for at-risk youth, makes a real difference in the community. A thoughtful set of updatable marketing collateral and mentoring tools brings much-needed attention to this mentoring program.
Building on the reputation and legacy of the worldʼs largest donkey and mule charity, The Allotment created a new identity and brand to communicate the charity’s core purpose—“care and devotion”—in an emotionally compelling way.
At the height of the recession in 2009, the Chicago neighborhoods of Wicker Park and Bucktown wanted to attract new visitors. Firebelly created this high-impact print and digital campaign—including ads on public transit—that featured products from 100 local businesses that couldn’t be found anywhere else in the city.
For this collaborative environmental and experience design project, a series of large one-of-a-kind outdoor “dots” were designed by artists and affixed to public sidewalks throughout Toledo to enhance a sense of place. Residents and visitors alike could locate, map and collect dots using a website and app.
This mentoring program in Jacksonville, Florida pairs high school students who have expressed an interest in graphic design with professionals from the local design community. Over the course of three to four months, the mentoring group meets on weekends to complete individual projects that use social design to give back to the community.
Ziba not only planned the 2010 IDSA annual conference—from concept and visual identity to publicity and speaker selection—but also helped to close generational gaps and return the event to relevance.
A collaboration between a design firm, a real estate firm and an architectural firm yields a new model for designing and building accessible homes on U.S. military installations.
This nonpartisan booklet outlines twelve steps to fix communication in Congress, garnering national attention from citizens, the press and—most importantly—politicians.
Tags Competition Case study Cased Justified