What designers offer to clients is a way of thinking. The “Why
design?” booklet outlines the role of design in business strategy.
It seeks a common framework for why design adds value to clients'
interests. The booklet is written for our designer members, to
provide some core messages for which we can create a common chorus.
It defines the power of Designing, a larger concept that includes
strategy as well as artifacts across a variety of disciplines.
AIGA created an online
archive of case studies that demonstrate the value of the
framework through real-world projects. Contribute your own to the current Why Design section.
This agreement allows you to create customized terms and conditions for your design engagements.
Section: Tools and Resources -
As the largest professional association
of designers in the world, AIGA is committed to advancing the value and
impact of design, both locally and globally, and working together to
inspire, support and learn from each other, at every stage of our
careers. Whether you're an established designer looking to give back or a
student just starting out, there's a membership level for you.
Section: About AIGA -
Take advantage of the many benefits that come with being an AIGA member: savings, information, community, inspiration and more.
In-house, agency, or freelance? Why AIGA’s resident career expert thinks agency, followed by in-house, then freelance is the best path for students and emerging designers.
Section: Inspiration -
career, in-house design, freelancing, professional development, Design Job Series
Minneapolis, MinnesotaApril 28 2016
One can steal ideas, but no one can steal execution or passion -#timferris
Regram from #aigadesign
5 hours ago
Logoworks by HP
Compostmodern 09 conference campaign