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“What every business needs. And how.” explains for your client,
whether in-house or external, the role designers and designing can
play in problem-solving.
This booklet is an extension of the previously published
“Why Design?” brochure, which
sought to develop a common vocabulary on the role of the designer.
The value of this brochure is in giving it to clients so that they
understand the full potential of the designer's contribution. To
the extent this message and this vocabulary are repeated by all
members, we may continue to increase the level of respect and
understanding for design.
Anyone may download the booklet and use it in its current or
modified form to integrate into proposals, with proper credit given
These resources are organized according to the three goals of the AIGA Women’s Leadership Initiative: Celebrate, Cultivate, Connect.
Section: Tools and Resources -
Womens Leadership, professional development
Layoffs are a fact of life in the design profession. With unemployment at 7.7 percent nationally, and with firms learning to operate leaner
in order to remain competitive in a very crowded market, I've assembled a
list of warning signs that you might be laid off, and what steps you should take to achieve the most favorable outcome.
Section: Tools and Resources
Art DirectorKiss USA
Port Washington, New YorkDecember 23 2014
Muller Van Severen's Long & Round Tables
December 22, 2014
janapantoja (Janaina Pantoja)
If you can't reinvent yourself, can you reinvent and/or design a product? #designandthinking #movies #VCU #AIGAdesign
31 minutes ago
The Gaslight Anthem
Base Art Co.
27th Annual LOUIE Awards judges announced
Posted by Ariel Smullen
13 hours ago from
Felt & Wire
Matériel, Issue One