“What every business needs. And how.” explains for your client,
whether in-house or external, the role designers and designing can
play in problem-solving.
This booklet is an extension of the previously published
“Why Design?” brochure, which
sought to develop a common vocabulary on the role of the designer.
The value of this brochure is in giving it to clients so that they
understand the full potential of the designer's contribution. To
the extent this message and this vocabulary are repeated by all
members, we may continue to increase the level of respect and
understanding for design.
Anyone may download the booklet and use it in its current or
modified form to integrate into proposals, with proper credit given
We proposed to maximize the Southside Community Land Trust’s small anniversary-year logo budget by making a flexible and generative system instead of a one-time solution. We proposed a collaborative design process with the development director, the board of directors, and their design collaborators.
Section: Why Design -
Design for Good, pro bono, social responsibility
Examining our purpose in design education; to consider what we are creating and how it affects the world around us.
Section: Tools and Resources -
Getting your first job in the industry is far more important than where it is. Having experience somewhere is better than having none at all. No
matter who the client (big or small), it's your chance to put your ideas and know-how into action.
Section: Inspiration -
Design Job Series, job search, advice
Graphic DesignerPressley Johnson Design
Chicago, IllinoisOctober 16 2015
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