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Part of “Breakthroughs: Where Inspiration and Technology Meet,” a members-only webinar series designed by Adobe and AIGA
Design research—an investigation based on empathy, insight and understanding—is a fundamental element of building successful digital experiences. Using established methodologies borrowed from other fields such as anthropology and psychology, design research helps designers discover what tasks people accomplish with digital services and devices, where they want to perform these tasks and what kind of information they need to complete them.
In this session, Shiloh Barnat, vice president of interaction design at Lokion Interactive, and Adobe expert Sharma Hendel explored design research tools and tactics used to create successful screen-based experiences including:
Shiloh Barnat is vice president of interaction design at Lokion Interactive in Memphis. Since joining Lokion in 2005, Shiloh has cultivated a thriving IxD practice including introducing the region’s first dedicated usability lab, a growing team of IxD professionals and products like Thinkfactory and Buzzwatch. Barnat’s past work includes a stint at the University of San Francisco, where she pioneered distance education by introducing and supporting online certification programs. Since arriving in Memphis, she has conducted strategic brainstorming, audience research, information architecture, interaction design and usability studies for clients like ALSAC / St. Jude, AutoZone, FedEx, GE, HGTV, International Paper, Nokia and Viking Range.
Sharma Hendel, PhD, has twelve years of experience with software strategic planning, design and empirical research to investigate user behavior. She came into user research by way of academia, with a PhD in Cognitive Science. After five years of conducting design research at Microsoft–(most notably, on Office 2007)–Dr. Hendel moved to Adobe in 2005 to work on Creative products, spending the last seven years combining her interest in customer research with a desire to design more intuitive experiences. In her current role, Dr. Hendel is both a designer and a researcher, managing a team of 11 people who help develop customer-centric strategy across all of Adobe's products, including the design for Creative Cloud.
Session moderator Callie Neylan
is a designer, researcher and writer who has worked in visual and
interaction design for renowned design firms Gensler and Teague, and
nonprofit media organization NPR. She has served as adjunct faculty at
the University of Washington and the Maryland Institute College of
Art, teaching undergraduate and graduate level courses in design. She
is an award-winning designer whose work has been recognized by Communication Arts, I.D. and AIGA, and featured in The New York Times, Fast Company and on Gizmodo. Callie holds an MFA in design from the University of Washington in
Seattle and is currently an assistant design professor at the University of Maryland, Baltimore County.
This second “Breakthroughs” webinar series will focus on designing for mobile. Developed jointly by Adobe and AIGA, the series will explore the ways that today’s studios are creating innovative, multi-platform experiences as well as the tools they are using to achieve them. Each session helps you learn new techniques and methodologies that will ensure success when adding mobile to your design repertoire.
Adobe Systems, Inc. is proud to be the Official AIGA Sponsor for Design Solutions. Together with AIGA, Adobe is creating innovative programs that give members a voice, nurture young designers and actively engage the creative community in dialogues about the important issues in the fields of design and technology.
Great designers need more than good ideas to succeed. In this exclusive members-only webinar series, visionary
designers pair with Adobe experts to offer guidance to help lead
you to your next breakthrough.
Section: Tools and Resources -
continuing education, advice
AIGA chapters fulfill AIGA’s mission at the local level, supporting members through organizing projects and events to educate, inform and connect designers.
Section: About AIGA
Learn more about AIGA’s national conferences and events, and access videos from select conferences and awards events.
Section: Events and Competitions -
Conference , Event
AIGA’s national design competitions celebrate exemplary design and
demonstrate the power of design.
Section: Events and Competitions -
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