Mr. Sal D. Randazzo

Member Since January 1998
Member Type Sustaining
AIGA Chapter San Francisco
Title Creative Director
Company Sal Randazzo Design
Email ten.knilhtrae@ozzadnarlas
Portfolio Site salrandazzo.carbonmade.com/
Field Brand and identity
Design/Graphic design
Design management
Bio

25+ years of strategic brand, graphic design, and creative direction management of ad, branding, collateral, identity, packaging, trade show signage, and site design for ad agencies, corporations, and design studios.

Part of a small, talented Xilinx creative services team that created a branding standards guideline that brought consistency to all Xilinx communications platforms.

Part of a close-knit Xilinx creative services team that created award-winning broadcast, print, and outdoor designs.

Managed external vendors including graphic design firms, photographers, printers, presentation specialists, and writers on overflow projects.

Awarded 60th National Paperboard Packaging Competition Gold Award, Paperboard Packaging Council, 2003 Gold Award for the Xilinx ML300 Evaluation Platform Box design. Printer: Ames Specialty Packaging.

AIGA San Francisco Portfolio Day reviewer that gives valuable one-to-one feedback for graphic design students portfolios and career goals.

  • Sal updated a project on Behance.
    Sal Randazzo Design
  • Sal Randazzo commented on the article "Webinar: Growth Methods"

    Hello, I did not get a log-in link as well.

  • Sal D. Randazzo commented on the article "http://www.aiga.org/interior.aspx?pageid=3082&id=2098"

    Hi Ric, Thank you for advocating on the behalf of the graphic design community. AIGA's stand against speculative design practices needs to continuously articulated in AIGA Design conferences, seminars, and AIGA student events. Best regards, Sal Randazzo

  • Sal D. Randazzo commented on the article "http://www.aiga.org/interior.aspx?pageid=3080&id=2640"

    Hi Rozina, Thank you for the nice article. I have been a professional designer for 22 years and from my perspective designers should look back at those frothy school designs and see if any of them can be updated for their books. Never let past clients or employers limit your book. I feel designers should always show some unpublished work in their portfolios. Having curiousity and a hunger to learn and improve upon past design endeavors should ensure your design success in the future.

  • Sal D. Randazzo commented on the article "What does AIGA do with what it hears?"

    Thank you as well for reaching out to the AIGA community. I think it would be beneficial for the AIGA National Conferences to have an event where the various chapters presidents and supporting staff be seated with information about their unique events and members. You would not put various chapters together by various regions but mix them up... NY with west coast chapter tables, etc. Thank you. Regards, Sal Randazzo

  • Sal D. Randazzo commented on the article "Why double the number of AIGA members?"

    Hello, Like Rebecca, I also work and live in San Jose. My wife and I try to attend as many AIGA SF chapter events as we can. Between San Jose and Palo Alto there are plenty of small and large active design communities. I think that Adobe and Apple would help support activities for a AIGA San Jose/Silicon Valley chapter. Regards, Sal Randazzo

  • Sal Randazzo commented on the article "Webinar: Growth Methods"

    Hello, I did not get a log-in link as well.

  • Sal D. Randazzo commented on the article "http://www.aiga.org/interior.aspx?pageid=3082&id=2098"

    Hi Ric, Thank you for advocating on the behalf of the graphic design community. AIGA's stand against speculative design practices needs to continuously articulated in AIGA Design conferences, seminars, and AIGA student events. Best regards, Sal Randazzo

  • Sal D. Randazzo commented on the article "http://www.aiga.org/interior.aspx?pageid=3080&id=2640"

    Hi Rozina, Thank you for the nice article. I have been a professional designer for 22 years and from my perspective designers should look back at those frothy school designs and see if any of them can be updated for their books. Never let past clients or employers limit your book. I feel designers should always show some unpublished work in their portfolios. Having curiousity and a hunger to learn and improve upon past design endeavors should ensure your design success in the future.

  • Sal D. Randazzo commented on the article "What does AIGA do with what it hears?"

    Thank you as well for reaching out to the AIGA community. I think it would be beneficial for the AIGA National Conferences to have an event where the various chapters presidents and supporting staff be seated with information about their unique events and members. You would not put various chapters together by various regions but mix them up... NY with west coast chapter tables, etc. Thank you. Regards, Sal Randazzo

  • Sal D. Randazzo commented on the article "Why double the number of AIGA members?"

    Hello, Like Rebecca, I also work and live in San Jose. My wife and I try to attend as many AIGA SF chapter events as we can. Between San Jose and Palo Alto there are plenty of small and large active design communities. I think that Adobe and Apple would help support activities for a AIGA San Jose/Silicon Valley chapter. Regards, Sal Randazzo

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