William Bostwick

Hear from members why AIGA is the place to go for connections, resources, savings, education, recognition and—of course—inspiration.

The reason firms fail is not creativity, location, or the marketplace. It's management ability. Here are the most common 12 mistakes we see creative service firms make.

John Massey (1994 AIGA Medalist) held leadership roles at the University of Illinois, the Container Corporation of America, the Center for Advanced Research in Design, and John Massey, Inc. By placing great value on becoming knowledgeable and involved in the entirety of a corporate structure, he enabled designers to integrate design into the totality of a company and established a paradigm of the graphic designer as a vital force in contemporary life.