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How do you strike the balance between exuberant young artist
with vision, supporting cast member, ever-ready helper, and
“You have to pay your dues.”
It's a mantra heard often by students and young designers. But
it can mean many different things to many different people. And its
usually stated in the third person. So, for clarification, I've
asked over a dozen successful designers for personal stories about
how they paid their dues.
Most describe it as a period time during which they had to give
and follow patiently, even when they wanted desperately to be
allowed to break loose. They gave up something to receive something
they did not have, something that they desired: credibility,
professional skills, experience-the answer is different for
But when do we go too far? When do we go from paying dues to
selling out? Is it OK to “rent out” your soul once in a while? How
many times is too often? When is it a temporary necessity as
opposed to an intolerable state?
The stories told vary in situation and circumstance, but there
are common themes of hope and reflection. They illustrate the power
of pursuing our individual vision and doing whatever it takes to
make it real. Just thinking about it is not enough!
Creative Director, Vrontikis Design Office
Senior Faculty Member, Art Center College of Design
In an expansive global design economy, diversity is not a social cause but a business imperative.
Section: About AIGA -
AIGA Insight, cross-cultural design, diversity
Miriello has discovered that it’s the human stories that create effective brands.
Section: Inspiration -
branding, graphic design, personal essay, mentoring
Cheryl Heller is recognized with a 2014 AIGA Medal for deftly embodying the many dimensions of communication design and for inspiring and guiding people and organizations to use design for social innovation as a strategic tool to improve the human experience.
Section: Inspiration -
design research, design thinking, environmental design, identity design, nonprofit, AIGA Medal, graduate, social issues, social responsibility, sustainability
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