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NEW YORK—May 14, 2013. AIGA’s Design
Leaders Confidence Index was unchanged for the first quarter of 2013,
at 101.62 compared to the previous quarter’s 101.72. While the aggregate number
is not statistically different, there is optimism in the details: responses
to specific questions within the survey suggest confidence that both the
general economy and the design economy are improving.
Only 6.1 percent of respondents believe the economy as a
whole has worsened in the past six months, with slightly more (6.7 percent)
estimating that the design economy was worse in March than it had been in October.
More than half of respondents (56 percent) believe the general economy has
improved moderately or substantially, while 51.3 percent provided the same
positive assessment for the demand for design.
Looking ahead, 59.8 percent of respondents believe the national
economy will improve moderately or substantially over the next six months; only
2.8 percent feared it would worsen. As for design, nearly as many felt the
demand for design services would also improve by October (55.6 percent). Only
3.4 percent thought it would worsen, and then only moderately.
In terms of hiring and growth, those professing the same or
an increased likelihood of hiring additional staff today (compared with three
months ago) is nearly universal at
88.8 percent. Roughly 93 percent believe their likelihood of investing in
hardware and software is also the same or better.
The Conference Board Measure of CEO Confidence™, which asks similar questions of corporate CEOs, continued
to improve as well. The Measure now reads 54, up from 46 in the previous
quarter (a reading of more than 50 points reflects more positive than negative
responses). CEOs’ short-term outlook is also more optimistic: 32 percent of
business leaders expect economic conditions to improve over the next six
months, up from 23 percent last quarter. Expectations for their own industries
are also more upbeat, with 33 percent of CEOs anticipating an improvement in
conditions in the months ahead, up from 19 percent in the fourth quarter of
professional association for design, advances design as a professional craft,
strategic advantage and vital cultural force. As the largest community of
design advocates, we bring together practitioners, enthusiasts and patrons to
amplify the voice of design and create the vision for a collective future. We
define global standards and ethical practices, guide design education, inspire
designers and the public, enhance professional development, and make powerful
tools and resources accessible to all.
For further information,
please contact:Jennifer Bender,
director of communications and marketing
AIGA | the professional association for design
AIGA communicates with the public through a variety of channels. Look here for press releases, news announcements and information on AIGA’s current programs and events.
Section: About AIGA -
New York, NY—September 29, 2014. As the definition of
“design” continues to broaden, so too will the scope of AIGA’s biennial
design and business conference. Next month, leading
thinkers-practitioners-writers-educators will converge in New York City
at “Gain” to consider many facets of the design of business for the
New York—September 23, 2014. Next week, AIGA, the professional
association for design, opens “Dan Friedman: Radical Modernist”—a
vibrant and inspiring retrospective of a designer who pioneered New Wave
design while carving his own path from academia to corporate design,
experimental European commissions and AIDS activism in the East Village
art scene. This exhibition is organized and designed by AIGA Medalist
Chris Pullman and Laura Varrachi of LVCK Environmental Graphics with
support from Dan Friedman's brother Ken Friedman.
New York, NY—September 25, 2014. AIGA and Wacom announce the launch of “Rise & Shine,”
a new video series that goes behind the scenes of the diverse practices
of six up-and-coming communication designers. Viewers are invited to
travel across the United States with AIGA, the professional association
for design, and Wacom, the leading producer of intuitive design tools,
to visit a range of talented, emerging designers working today and find
out what fuels their creativity. The series offers a closer look at
everything from creative processes and big career breaks to the
techniques and technology they use to realize their visions.
NEW YORK—September 18, 2014. AIGA, Design Observer and Designers & Books today published results of the 2013 “50 Books/50 Covers” competition. A panel of jurors including Michael Bierut, partner at the New York design firm Pentagram; Jessica Helfand, founding editor of Design Observer; and Peter Mendelsund, associate art director of Alfred A. Knopf Books chose 50 outstanding books and 50 exceptional covers.
This task force is charged with reviewing the role AIGA might play in recognizing, communicating and advocating remarkable design that has emerged from the graphic design tradition—experienced in many media and forms today.
Section: About AIGA -
Member since 2014
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