Forgot your username or password?
NEW YORK—May 14,
2012. AIGA’s Design Leaders Confidence Index
rose again in the most recent quarter. For the first quarter of 2012, the index
rose from 100.71 to 104.15—the second highest level of confidence since AIGA
began monitoring confidence in the first quarter of 2005.
Responses to this quarterly survey of more than 350 design
leaders demonstrate a continuing surge of optimism in the design industry. For
instance, less than 7 percent believe the overall economy is worse now than six
months ago, although slightly more (8 percent) feel the design economy is worse
than in October 2011. Just over 80 percent think it will be the same or
moderately better in six months, and 10.8 percent believe it will be
Looking ahead, nearly all respondents are confident that the
broader economy will improve over the next six months (95.8 percent) and also
believe this economic growth will drive improvements in the design economy in
the next six months (96.3 percent).
In terms of hiring, only 11.9 percent feel their likelihood
of hiring additional staff has weakened in the past quarter. The optimism of
the respondents also affects their willingness to acquire hardware and
software: 46.2 percent believe they are more likely to invest in technology
tools today than in January 2012; fewer than 9.3 percent expect to be less
likely to invest (44.5 percent believe it remains the same).
In other measures of private sector sentiment toward
economic conditions, The Conference
Board Measure of CEO Confidence™ continued to improve, crossing the line
where more CEOs are positive about the economy than negative. Nearly 70 percent
say conditions have improved compared to six months ago, up from just 17
percent last quarter. A similar improvement is reflected in the assessment of
their own industries: Forty-two percent of business leaders claim conditions
have improved, compared with only 16 percent in the fourth quarter of 2011.
This optimism continues into the
short-term future. Currently, about 59 percent of business leaders foresee an
improvement in economic conditions over the next six months, up from 32 percent
in the fourth quarter.
AIGA is the professional association for design, a nonprofit
organization dedicated to advancing design as a professional craft,
strategic tool and vital cultural force. Founded in 1914, AIGA
today serves more than 22,000 members through 66 chapters and 200
student groups throughout the United States. AIGA stimulates
thinking about design, demonstrates the value of design and
empowers the success of designers at each stage of their careers.
Learn more at aiga.org/about.
For further information, please contact: Jennifer
AIGA | the professional association for design
Tel 212 710 3136 Fax 212 807 1799
Each quarter AIGA conducts the Design Leaders Confidence Index, a survey of design leaders to assemble an authoritative statement on current conditions in the design economy.
Section: Tools and Resources -
NEW YORK—March 5, 2013. A new professional fellowship program developed by Design Ignites Change and AIGA aims to support social impact projects by providing seed funding and mentoring to creative professionals.
NEW YORK—February 12, 2013. AIGA’s Design Leaders Confidence Index inched upward in the fourth quarter of 2012, climbing from 100.51 to 101.72. Given the economic anxiety surrounding the Congressional ultimatum on the “fiscal cliff,” this sustained level of confidence seems to bode well for designers.
NEW YORK—February 5, 2013. A lifetime of achievement in design can take many forms. The 2013
recipients of the AIGA Medal, the highest honor of the design profession,
represent the range of contributions designers make to clients, future
generations and society at large—through inspiration, thoughtful critique,
social impact and the education of future design leaders.
Member since 2013
Transforming raw materials into living forms... @NYTmag's @_calebbennett on Li Hongbo. Watch the video: http://t.co/QQzfuxEqGe #DesignEnvy
18 hours ago
Read what grads like @michaelbierut said about “Business Perspectives,” AIGA's executive education program for design http://t.co/1zaGDawWql
"Hot." Ambitious type exploration by Sean Freeman is today's #DesignEnvy pick from @NYTmag's @_calebbennett: http://t.co/sxG106v1ec
Cocktails & Creatives – Thursday, May 23
May 17, 2013
Giving Voice 7: Call For Designers
May 16, 2013
Print by the Numbers: Inkubator Workshop
May 15, 2013