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NEW YORK—February 10, 2011. AIGA today named renowned
jeweler Tiffany & Co. and home-care innovators
Method as the recipients of the esteemed AIGA Corporate Leadership
Award, for their contributions to design excellence and the
development of the design profession.
“A commitment to design excellence, deep in the DNA of an
organization, is not limited to any legacy or market segment. It is
built through enlightened corporate management and respect for
those customers you choose to serve,” according to Richard Grefé,
executive director of AIGA, the professional association for
design. “Tiffany & Co. and Method demonstrate individually and
share an unrelenting commitment to design—in order to make their
products more appealing and their brands more recognizable, of
course, but also out of genuine consideration for their consumers
and the environment.”
Both companies incorporate design throughout their businesses,
not just when it's time to think about a product's packaging or
Method laundry detergent
AIGA selected Method for applying design from within and
demonstrating outstanding business performance by using design as a
key differentiator. Since its founding a decade ago, Method has
made a deep and lasting impact on the home-care market, changing
the way that consumers perceive environmentally friendly cleaning
products. Case in point is the company's revolutionary laundry
detergent, where a focus on design at every stage helped create a
smaller package, more efficient formula and pump cap to prevent
common “overdosing” that happens when people over estimate the
amount of detergent needed.
Tiffany Blue Box ®
Tiffany & Co. was selected for utilizing design in a
distinctive manner and setting new standards for excellence in both
its products and customer experience. The “Tiffany Blue” box is
synonymous with quality and is representative of the company's
excellence in brand building through design. In fact, the Tiffany
& Co. brand has remained vital and relevant for so long by
making surprising and inspired choices, such as working with
collaborators from a wide range of creative disciplines—including
Jean Schlumberger, Elsa Peretti, Paloma Picasso and Frank
Method multi-purpose line
From the careful science and research invested toward making
safe, effective products to the design of its packaging, which aims
to reduce waste and utilize materials that are 100 percent
recyclable, Method has built brand authenticity by putting people
and the planet first. The success of Method has resulted in other
companies' following suit to make their products more sustainable
and their practices more transparent.
Jean Schumberger enamel bracelets
Tiffany & Co. works hard to ensure that its precious
materials are sourced through socially and environmentally
responsible means—no small feat in an increasingly complex
marketplace. Tiffany's namesake foundation further demonstrates
remarkable leadership—through vital support extended to
organizations committed to the conservation of natural resources
and to distinguished academic and cultural institutions dedicated
to the decorative arts.
AIGA will present the Awards to Method and Tiffany & Co.
this April in New York City at Bright Lights: The AIGA Awards,
where AIGA Medalists Steve Frykholm, John Maeda and Jennifer Morla
will also be honored. Design enthusiasts are welcome to attend the
event, which raises funds for scholarships, diversity initiatives
and the design profession.
AIGA is the professional association for design, a nonprofit
organization dedicated to advancing design as a professional craft,
strategic tool and vital cultural force. Founded in 1914, AIGA
today serves more than 22,000 members through 66 chapters and 200
student groups throughout the United States. AIGA stimulates
thinking about design, demonstrates the value of design and
empowers the success of designers at each stage of their careers.
Learn more at aiga.org/about.
For further information, please contact: Jennifer
AIGA | the professional association for design
Tel 212 710 3136 Fax 212 807 1799
New York, NY—September 29, 2014. As the definition of
“design” continues to broaden, so too will the scope of AIGA’s biennial
design and business conference. Next month, leading
thinkers-practitioners-writers-educators will converge in New York City
at “Gain” to consider many facets of the design of business for the
New York—September 23, 2014. Next week, AIGA, the professional
association for design, opens “Dan Friedman: Radical Modernist”—a
vibrant and inspiring retrospective of a designer who pioneered New Wave
design while carving his own path from academia to corporate design,
experimental European commissions and AIDS activism in the East Village
art scene. This exhibition is organized and designed by AIGA Medalist
Chris Pullman and Laura Varrachi of LVCK Environmental Graphics with
support from Dan Friedman's brother Ken Friedman.
New York, NY—September 25, 2014. AIGA and Wacom announce the launch of “Rise & Shine,”
a new video series that goes behind the scenes of the diverse practices
of six up-and-coming communication designers. Viewers are invited to
travel across the United States with AIGA, the professional association
for design, and Wacom, the leading producer of intuitive design tools,
to visit a range of talented, emerging designers working today and find
out what fuels their creativity. The series offers a closer look at
everything from creative processes and big career breaks to the
techniques and technology they use to realize their visions.
NEW YORK—September 18, 2014. AIGA, Design Observer and Designers & Books today published results of the 2013 “50 Books/50 Covers” competition. A panel of jurors including Michael Bierut, partner at the New York design firm Pentagram; Jessica Helfand, founding editor of Design Observer; and Peter Mendelsund, associate art director of Alfred A. Knopf Books chose 50 outstanding books and 50 exceptional covers.
After much discussion throughout the entire design community, the national board
approved the sale of AIGA’s building in New York City. At this pivotal point in our history, the board
adopted a revised strategic framework which articulates four strategic focuses for the organization and outlines the process and timeline for funding decisions.
Section: About AIGA -
AIGA Insight, AIGA news, governance
Our Flux 2014 Student Design Competition Winners have been announced!
Chris C. Anderson
Member since 2013
Shape Up Lighting Series by Ladies & Gentlemen Studio + John Hogan
December 25, 2014
AIGA San Francisco
Beth Mueller Jacob
Paige E. Gildner
AIGA New York
Jessica J. Jarrety
AIGA San Francisco
AIGA San Francisco
Amy M. Frisz-Conlon
AIGA West Michigan
RT @AzraelGroup: @AIGAdesign @CMYKaren Me too. #WeAreAIGA
An hour ago
RT @parenti083: @AIGAdesign so glad I followed you
"The people I've met thru #AIGAdesign have pretty much changed my life" -@CMYKaren. We knew we liked her! http://t.co/0KuCSRoSRy #AIGArise
6 hours ago
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Measure Me Stick
Studio 1 a.m.