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What advice would I give a young designer in order to help him
or her succeed? I believe that every goal is achievable and you can
live a remarkable life by following these steps:
1. Work harder than anybody else you know.
2. Don't rest on your laurels. Don't rest on any laurels.
3. Constantly try to find out and learn about the things that
you don't know. It's really easy to learn about things that you
know. And it's pretty easy to learn about things that you know that
you don't know. I would suggest that people learn about all the
things that they don't realize that they don't know.
4. Many people start out by thinking about all the things that
they can't do; once you take that path, it's very hard to get off
of it. Try not to take that path. The only person who can make your
dreams come true is you. If you start out with limited dreams,
you'll achieve only limited dreams. This is not a good way to
5. Do not compromise! Consider what you would do if you knew you
would never fail, and pursue that as if your life depended on
it—because it does! Only you can create a remarkable life for
yourself. Only you. Start right now!
This essay originally appeared in the 2010AIGA|Aquent Survey of Design
Debbie Millman is a partner and president of the design division at Sterling Brands, one of the leading brand identity firms in the country. Millman is president of AIGA, and chair of the School of Visual Arts’ master’s program in Branding. She is a contributing
editor to Print magazine and host of the podcast “Design Matters.” She is the author of How to Think Like a Great Graphic Designer (Allworth Press, 2007) and Look Both Ways: Illustrated Essays on the Intersection of Life and Design (HOW Books, 2009).
To increase participation and attendance, Figment, an annual art and cultural festival in New York City, needed a new brand identity that was both consistent and flexible enough to capture the event’s creative spirit. Enter design firm MSLK, which had a “thought” or two on how to do just that.
Section: Why Design -
branding, identity design, metrics of effectiveness, Making the Case
In this webinar series developed by AIGA and Aquent, industry experts speak about working within six rapidly growing sectors, sharing best practices and fresh ideas.
Section: Tools and Resources -
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