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What advice would I give a young designer in order to help him
or her succeed? I believe that every goal is achievable and you can
live a remarkable life by following these steps:
1. Work harder than anybody else you know.
2. Don't rest on your laurels. Don't rest on any laurels.
3. Constantly try to find out and learn about the things that
you don't know. It's really easy to learn about things that you
know. And it's pretty easy to learn about things that you know that
you don't know. I would suggest that people learn about all the
things that they don't realize that they don't know.
4. Many people start out by thinking about all the things that
they can't do; once you take that path, it's very hard to get off
of it. Try not to take that path. The only person who can make your
dreams come true is you. If you start out with limited dreams,
you'll achieve only limited dreams. This is not a good way to
5. Do not compromise! Consider what you would do if you knew you
would never fail, and pursue that as if your life depended on
it—because it does! Only you can create a remarkable life for
yourself. Only you. Start right now!
This essay originally appeared in the 2010AIGA|Aquent Survey of Design
Debbie Millman is a partner and president of the design division at Sterling Brands, one of the leading brand identity firms in the country. Millman was president of AIGA from 2009 to 2011. She is chair of the School of Visual Arts’ master’s program in Branding and is a contributing editor to Print magazine and host of the podcast “Design Matters.” She is the author of How to Think Like a Great Graphic Designer (Allworth Press, 2007) and Look Both Ways: Illustrated Essays on the Intersection of Life and Design (HOW Books, 2009).
In this affinity session, the presenters examine the essential elements that make an identity strong or weak from a legal standpoint and discuss strategies for avoiding infringement and defending trademarks in a crowded and competitive marketplace.
Section: Events and Competitions -
Event, AIGA Design Conference, advice, copyright, legal issues
Drawing from more than two decades of experience working on issues related to communication and culture, brand diplomat Christopher Liechty proposes a “third culture approach” for in-house creatives challenged to bridge the culture gap between themselves and their business colleagues—who sometimes seem as if the come from another planet.
Section: Tools and Resources
Senior Director - Creative ServicesColumbia College Chicago
Chicago, IllinoisJuly 1 2015
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