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Champion of explication through design and design conference
With the publication of his first book in 1962, at the age of
26, Richard Saul Wurman identified the singular passion of his
life: that of making information understandable both for himself
and others. Since then he has gone on to author, design and publish
a further 81 books, each about a subject or idea that he personally
had difficulty understanding.
The hugely popular TED (Technology, Entertainment, Design)
conferences that Wurman created and chaired from1984 until 2002
provided a high profile and vibrant forum for the exchange of ideas
between members of the design community and business leaders.
Wurman was trained in architecture at the University of
Pennsylvania, earning his graduate degree in 1959. He spent the
next 13 years in Philadelphia and during this time cultivated a
long-lasting friendship with architect Louis I. Kahn.
Early in his career he coined the term “information architect”
and recalibrated his professional activity accordingly. In 1981 he
founded Access Press in Los Angeles and created a series of travel
guides organized by neighborhood and with information oriented
around a tourist's real needs. He applied the same principles to
further Access guides about sports events, and other complex topics
such as finance and healthcare. In 1987 he formed The Understanding
Business in San Francisco and continued his mission to make things
understandable with new formats for telephone books, road atlases,
and airline guides. An overview of the motivating principles for
these projects can be found in his best-selling book,
Information Anxiety, published in 1989, (and then again in
2000 with Information Anxiety2).
In addition to publishing Wurman uses the conference format to
explore and extend his ideas. He chaired the International Design
Conference in Aspen in 1972, the first Federal Design Assembly in
1973, followed by the National AIA Convention in 1976.
The TED conferences that Wurman created and chaired from1984
until 2002 did much to initiate and nurture improved relations
between the design community and business leaders. In 2001 he sold
the TED conferences to The Sapling Foundation but continues to
produce TEDMED conferences.
Among the commendations Wurman has received are the Chrysler
Design Award, a Guggenheim Fellowship, and a lifetime achievement
award from the Pacific Design Center. In 1994 Wurman was named a
fellow of the World Economic Forum in Davos, Switzerland, and he
has been awarded three honorary doctorates.
“TED itself is a triumph of information design. The meticulously
tended social dynamic of the conference is the crowning achievement
of a talented man—one who realized long ago that the presentation
of information can be more important than the information
—Gary Wolf, “The Wurmanizer,” Wired, February 2000
The distinguished AIGA Medal is awarded to individuals in recognition of their exceptional achievements in the field of design.
Section: Inspiration -
Andrew Shea, author of Designing for Social Change, highlights four strategies that will help you better navigate your next social-impact project.
Section: Why Design -
Design for Good, pro bono, social responsibility, project management
Game designer Nicole Lazzaro explores how certain feelings create dynamic engagement, and explains how designers can tap into deeper emotional experiences using the “Four Keys to Fun” at “Head, Heart, Hand: AIGA Design Conference.”
Section: Inspiration -
This past August, in-house creatives from Mary Kay, Fossil, FUNimation
Entertainment and Cooper Aerobics sat down together to discuss what it
takes to thrive in-house. What follows is an edited version of the panel discussion, part of a
series of INitiative events organized by the AIGA Dallas Fort Worth chapter
and The Creative Group.
Section: Why Design -
in-house design, in-house issues, INitiative
In part one of a three-part conversation, Bob Calvano, creative director of Merck’s full service in-house agency, describes how he’s carving out spots for his team to play a bigger role in the company.
Section: Tools and Resources -
marketing, in-house issues, INitiative, studio management
New positions on AIGA Design Jobs: Gensler in Seattle, Two Twelve in NYC, Axiom in Houston & L7 Creative in San Diego http://t.co/zdGIV2kumC
Fanta Visual Identity System Launch Video
Turner Duckworth Holiday Card 2009