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“When it comes to design, I like to do it all,” says Michael Vanderbyl, whose life-long goal has been to merge traditionally segregated design forms like graphic design, product design and interior architecture. As evidenced by the work that has emerged from his San Francisco–based studio over the course of his 27-year career, Vanderbyl has attained this goal—and more. A century ago, Otto Wagner, Vienna’s pioneering modernist architect/designer, coined the famous term Gesamtkunstwerk—the total work of art—to describe what he believed was the ultimate creative attainment in the modern age. One hundred years later, Vanderbyl’s talent and achievements seem to fulfill the Viennese master’s criteria with startling accuracy.
—Zahid Sardar, writing on Michael Vanderbyl in 365: AIGA Year in Design 21, 2000
The distinguished AIGA Medal is awarded to individuals in recognition of their exceptional achievements in the field of design.
Section: Inspiration - Tags: AIGA Medal
John Bielenberg on Don Bell and Michael Vanderbyl I have many design heroes. Some of them I know and some I just know through their work published in books and presented in lectures. They're the usual suspects, I guess, like Mockbee, Kalman, Gehry, Sagmeister, Starck, Mabry... Unfortunately, I have very few true
Section: Inspiration - Tags: graphic design
Jennifer Morla (2010 AIGA Medalist) is recognized for her ability to surprise and inform through her poignant communication designs for global brands and arts institutions, and for instilling that skill in others through her teaching.
Section: Inspiration - Tags: AIGA Medal, branding, communication design
During her long career as a design practitioner, educator and “cultural nomad,” Lucille Tenazas has created numerous identity systems, posters, brochures and books, often seeking to work collaboratively rather than claim sole ownership.
Section: Inspiration - Tags: culture, diversity, architecture, communication design, print design
AIGA executive director Ric Grefé comments on recent conversations about AIGA’s role and the criteria for its 2012 “Justified” competition, inviting members to join the discussion, share ideas and make recommendations.
Section: About AIGA - Tags: Competition, governance, AIGA Insight
What to do with a box full of beer bottle caps?
Section: Inspiration
Anyone who has performed before an audience knows the wisdom of the dictum, “Always leave them wanting more.” As Ralph Caplan observes, that requires the sensitivity to know when is enough and the discipline to stop there.
Section: Inspiration - Tags: critique, writing, Voice
Emily Ruth Cohen, consultant to creative professionals, gets to the root of project-related relationship and communication challenges facing so many corporate marketing and in-house design teams. Too often we blame the project brief, she says, when the real problem is a lack of attention and focus.
Section: Tools and Resources - Tags: strategy, collaboration, project management, INitiative, in-house design
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