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In 2013, for “Justified: AIGA Design Competition,” a distinguished jury chaired by Clement Mok selected 14 case studies that each serve as an effective tool to explain the role of designers in conceiving and implementing solutions.
The following are individual jurors’ comments on the selection “Case Study: Our Global Kitchen.” To view all 14 selected works, visit: aiga.org/justified-2013-selections/
Valerie Casey, founder and chief executive officer, Necessary Projects, San Francisco, California“Our Global Kitchen” blends traditional mechanisms in exhibition design with new thinking around storytelling. The traveling module manages to tell a compelling and often complex story about food without overburdening the exhibit with technology or overwhelming visitors with a monotonous landscape of information. The team effectively used rich visuals metaphors and mixed media objects to create a truly engaging and interesting education around food. “Our Global Kitchen” is a strong, creative and strategic solution that focuses on appealing to the individual visitor while building against the constraint of creating an 8,800-square-foot exhibition that will travel for five to ten years.
Jessica Hische, letterer and procrastiworker, Title Case, San Francisco, CaliforniaThis exhibition is beautiful. It looks as if every nook and cranny has been cared for and is ready to be explored. I could imagine spending hours and hours discovering and uncovering information!
Brad Johnson, VP, executive creative director, Second Story (now part of SapientNitro), Portland, OregonWhat I loved about this exhibition design was that it was as diverse as the culinary content it presented. There appeared to be a lot of great rhythm to the narrative spaces; as you progress from one subject to the next, the storytelling tone and texture shifts from didactic to playful, from interpretive to immersive and from informational to participatory.
Josh Rubin, founder and editor in chief, Cool Hunting, New York, New YorkMaking a large volume of content both digestible and immersive is a challenge the team at the American Museum of Natural History tackled with seeming ease and clear success. The installation was clearly engaging for a wide variety of museum goers.
AIGA’s “Justified” competition recognizes case studies that demonstrate the value of design in a clear, compelling and accessible way. The 2013 “Justified” competition honors 14 exemplary case studies that successfully demonstrate the value of design.
Section: Events and Competitions -
“Eclectic” and “diverse” are perhaps the best words to describe this year’s submissions to “Justified: AIGA Design Competition.” Examining clarity of concept, quality of execution and ability to engage and inspire, the jury selected 14 works from nearly 300 submissions.
In 2013, a discerning group of jurors chaired by Clement Mok met to review entries for “Justified: AIGA Design Competition,” identifying submissions that serve as an effective tool to explain the role of designers in conceiving and implementing solutions.
826 Valencia, a nonprofit organization dedicated to
supporting students with their writing skills, gets an updated look and feel for their identity, plus a website with
a robust back-end system for managing volunteers, workshops and
Section: Why Design -
nonprofit, web design, Competition, Design for Good, website, education, writing
Students seem to be always stressed out. Tight deadlines, poor time management, balancing school and life, taking too much on. As an educator, I may be on the other side of the fence, but I can totally relate.
Section: Tools and Resources
How can design be employed to make complex ideas visible and understandable so that we can make better products? With impeccable design and digital pedigrees, Dubberly has been on the cusp of what’s next since the Internet’s earliest days.
Section: Why Design -
product design, web design, business
Taking a cue from “maker” culture, GE sought to connect directly with consumers through GE Garages, a participatory pop-up engineering lab and fabrication workshop dedicated to making advanced manufacturing technology understandable and relevant to everyone.
Section: Why Design -
industrial design, environmental design, experience design, interaction design, user experience, corporate design, Competition, professional development, strategy, technology
External Resources (cont.)
Measure Me Stick
Studio 1 a.m.