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NEW YORK—May 14,
2012. AIGA’s Design Leaders Confidence Index
rose again in the most recent quarter. For the first quarter of 2012, the index
rose from 100.71 to 104.15—the second highest level of confidence since AIGA
began monitoring confidence in the first quarter of 2005.
Responses to this quarterly survey of more than 350 design
leaders demonstrate a continuing surge of optimism in the design industry. For
instance, less than 7 percent believe the overall economy is worse now than six
months ago, although slightly more (8 percent) feel the design economy is worse
than in October 2011. Just over 80 percent think it will be the same or
moderately better in six months, and 10.8 percent believe it will be
Looking ahead, nearly all respondents are confident that the
broader economy will improve over the next six months (95.8 percent) and also
believe this economic growth will drive improvements in the design economy in
the next six months (96.3 percent).
In terms of hiring, only 11.9 percent feel their likelihood
of hiring additional staff has weakened in the past quarter. The optimism of
the respondents also affects their willingness to acquire hardware and
software: 46.2 percent believe they are more likely to invest in technology
tools today than in January 2012; fewer than 9.3 percent expect to be less
likely to invest (44.5 percent believe it remains the same).
In other measures of private sector sentiment toward
economic conditions, The Conference
Board Measure of CEO Confidence™ continued to improve, crossing the line
where more CEOs are positive about the economy than negative. Nearly 70 percent
say conditions have improved compared to six months ago, up from just 17
percent last quarter. A similar improvement is reflected in the assessment of
their own industries: Forty-two percent of business leaders claim conditions
have improved, compared with only 16 percent in the fourth quarter of 2011.
This optimism continues into the
short-term future. Currently, about 59 percent of business leaders foresee an
improvement in economic conditions over the next six months, up from 32 percent
in the fourth quarter.
AIGA is the professional association for design, a nonprofit
organization dedicated to advancing design as a professional craft,
strategic tool and vital cultural force. Founded in 1914, AIGA
today serves more than 22,000 members through 66 chapters and 200
student groups throughout the United States. AIGA stimulates
thinking about design, demonstrates the value of design and
empowers the success of designers at each stage of their careers.
Learn more at aiga.org/about.
For further information, please contact: Jennifer
AIGA | the professional association for design
Tel 212 710 3136 Fax 212 807 1799
Each quarter AIGA conducts the Design Leaders Confidence Index, a survey of design leaders to assemble an authoritative statement on current conditions in the design economy.
Section: Tools and Resources -
In the aftermath of the Boston Marathon bombing, a local design studio sought to make sense of the chaotic sequence of events. Using iconography to tell the story, here is the book they created: 102 Hours.
Section: Inspiration -
book design, communication design, Design for Good, social issues
Five nominees for AIGA’s national board of directors were selected by a nominating committee, based on recommendations from AIGA members, chapter leadership and design opinion leaders. Members at the Trustee, Design Leader and Sustaining Member levels approved the slate in April 2014.
The AIGA national board of directors will meet on April 24 in New York to receive recommendations from the strategic planning, finance, governance and communication committees; to review a new membership campaign in progress; and to review the charge for the Nominating and Awards committees.
Each year, AIGA provides a report of
activities and accomplishments to members and stakeholders; the current
report is shown here in full.
Since AIGA was founded in 1914, AIGA presidents have served as leaders of the organization and the national board of directors.
Section: About AIGA -
With the “Gain” conference just days away, AIGA president Debbie Millman cuts the ribbon on an exciting week of celebrating the value of design.
Section: About AIGA -
Conference , AIGA Insight
Member since 1984
Nolab Digital Super 8: Hayes Urban
April 23, 2014
AIGA New York
Ryan M. Meyers
AIGA New York, Upstate
Nicole R. Roberts
AIGA Kansas City
AIGA Rhode Island
Arturo B. Aguilar
Mani T. Medina-Markham
The @AIGAphilly #nightcaps live podcast series begins tonight - and episodes will be available online soon! Tickets: http://t.co/IUgsAW9ikK
8 hours ago
RT @ultrasparky: Getting closer and closer to the #Century opening next week @AIGAdesign @byMonotype http://t.co/bsv0N5fsuT
9 hours ago
#AIGA100 RT @irinatlee: Explore @AIGAdesign's 100 years of American graphic design history and add your perspective. http://t.co/8HVIE6YDOI
10 hours ago
What’s Next: AIGA Chicago 2014 Individual Student Grant
April 24, 2014
Nationwide poster competition project bringing awareness to human trafficking in the US
Looking for talent? Visit these upcoming senior design shows.
SVA Senior Library 09
School of Visual Arts
Design for Democracy