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In a recent fastcodesign.com article, Margaret Rhodes writes about an issue that pops up more and more these days: the racist naming and branding of sport teams. Though there is much controversy around the topic, it offers a great opportunity and challenge
for our design community to take on. As a design challenge, it's epic. How to successfully evolve the sport brands while remaining true and respectiful to passionate, longtime fans? Does it require a stepped process or a one-time rebrand? How do we give the
fans a voice? Or should they be involved at all?
Link to Rhodes' article:
When well-executed, performing arts event programs offer an enticing opportunity to create order out of chaos. Regardless of the format that you’re going to choose—poster or magazine size—it is critical to simplify the layout.
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