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“Graphic design is the most ubiquitous of all the arts. It
responds to needs at once personal and public, embraces concerns
both economic and ergonomic, and is informed by many disciplines,
including art and architecture, philosophy and ethics, literature
and language, science and politics and performance.
Graphic design is everywhere, touching everything we do,
everything we see, everything we buy: we see it on billboards and
in Bibles, on taxi receipts and on websites, on birth certificates
and on gift certificates, on the folded circulars inside jars of
aspirin and on the thick pages of children's chubby board
Graphic design is the boldly directional arrows on street signs
and the blurred, frenetic typography on the title sequence to
E.R. It is the bright green logo for the New York Jets and
the monochromatic front page of the Wall Street Journal.
It is hang-tags in clothing stores, postage stamps and food
packaging, fascist propaganda posters and brainless junk mail.
Graphic design is complex combinations of words and pictures,
numbers and charts, photographs and illustrations that, in order to
succeed, demands the clear thinking of a particularly thoughtful
individual who can orchestrate these elements so they all add up to
something distinctive, or useful, or playful, or surprising, or
subversive or somehow memorable.
Graphic design is a popular art and a practical art, an applied
art and an ancient art. Simply put, it is the art of visualizing
- Jessica Helfand
What does it take to rebrand a household name like Martha Stewart? Doyle reveals his handcrafted solution.
Section: Why Design -
branding, identity design, identity system, craft
Ziba not only planned the 2010 IDSA annual conference—from concept and visual identity to publicity and speaker selection—but also helped to close generational gaps and return the event to relevance.
Section: Why Design -
experience design, metrics of effectiveness, Making the Case
Digital Design ManagerHarperCollins Publishers
New York, New YorkOctober 1 2014
Viva La Revolución Part I: Marco Lukini
October 20, 2014
Commercial Type Website
Highlights from Frieze London 2014: A towering wooden statue from KAWS, aluminum workwear, a psychedelic kids installation and more in our look at the globally renowned art fair
Posted by Cajsa Carlson
2 days ago from
Compostmodern 09 conference campaign
Sean Adams and Noreen Morioka