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The escalation of gun violence in our communities was evidenced most recently in the tragedy at the elementary school in Newtown, Connecticut in December 2012. While such events receive intense media coverage in the immediate aftermath, this disturbing trend typically slips from the attention of both the public and policy makers—until another horrific event occurs.
We are not powerless. If the full strength of our profession’s
creativity can be harnessed to clarify and give form to this subject, we
able to command the attention of the public and to help effect a
solution. As a community of designers, through AIGA, we can amplify our
AIGA encourages you to participate in a campaign for change by
submitting a nonpartisan public-awareness poster to the “End Gun Violence” project.
The purpose here is to take action, rather than remain passive
observers. We call upon our fellow members to participate in a nonpartisan
effort focused on this critical social issue. As a profession, we have a
responsibility to address the things that matter. We have the ability to do
real and lasting good.
Like the “Get Out the Vote” campaigns, the primary vehicle will
be an open, online collection of members’ designs bearing the
AIGA campaign identity, where visitors can download a PDF version to print and post, or an image to share on social media.
There is no single message—the power of the “End Gun Violence” campaign will be in the collection of our voices. Visuals and text must be
nonpartisan, supporting the simple premise that gun violence is detrimental to
the life of our communities. Any AIGA member will be entitled to post designs
in the gallery.
AIGA encourages members to seize the initiative in activating
our community on issues that matter in a constructive, nonpartisan and
persuasive manner. These efforts reinforce the power of the design community
and the relevance of their creative talents.
To participate, download the design brief to create your poster and return here to submit your entry.
Richard Grefé John ClarkExecutive director, AIGA AIGA member, AIGA Los Angeles
The eight most recent submissions are shown below—visit endgunviolence.aiga.org to see the full collection.
For this collaborative environmental and experience design project, a series of large one-of-a-kind outdoor “dots” were designed by artists and affixed to public sidewalks throughout Toledo to enhance a sense of place. Residents and visitors alike could locate, map and collect dots using a website and app.
Section: Why Design -
Design for Good, environmental design, experience design, nonprofit, web design, chapters, digital media
In this 90-minute interactive webcast organized by the AIGA Women's Leadership Initiative, negotiation expert Lisa Gates will teach you three key ways to become a leader in your workplace and advance your career.
In-house designers should not have to get out to do good. They have the
skills to make a difference right where they are.
Section: Inspiration -
Design for Good, INitiative, in-house design, social responsibility, sustainability
Seeking to change today’s conversation about technology with an interactive exhibition design, the team employed filmmakers, developers, architects, designers and artists to translate science into an emotional and visceral experience for visitors.
Section: Why Design -
Competition, exhibition design, experience design
Feel Every Note
External Resources (cont.)
Hockey Bunnies Logo
The Gaslight Anthem
Base Art Co.