Forgot your username or password?
The role of chapters and individual members is to
demonstrate a passion for design and the design profession through activities
that engage both the local community and, hopefully, an even larger audience.
AIGA has committed to a broad campaign to provide a suite of
tools that allows a volunteer membership organization to work effectively and
responsively, nationally and at the chapter level. The goal is for each chapter
to benefit from a common, robust infrastructure, so that fundamental ways of
supporting members are not dependent on the ebb and flow of volunteer interest
in the systems that make a membership organization work.
Our basic premise is that the creative diversity of the
design community should appear in the form of programming and content. As AIGA
continues to strengthen chapters, we also recognize that amplifying what
members and chapters are doing around the world often demonstrates more
diversity and inclusion than does a focus on activities originated at the national
Based on input and consultation from chapter leaders over
the past two years, AIGA has invested in refinements to the online membership
system, including a common event registration system that links to membership
records, a new email marketing platform and a standard “iKit” for chapter
The reasons are numerous, yet simple:
Some members have asked, “Why would we have a local chapter
website that was designed somewhere else?” Or, “Why can’t we do something
really cool?” The basic platform or functionality has to be built somewhere;
the opportunity now exists for improving upon it and sharing advancements,
while assuring that every member benefits from services and content from all
members. The content—created by members—will always be local.
The One AIGA campaign aims to ensure that AIGA is seen in
all of its breadth and depth; that the experience reflects contributions from
any member or chapter who has content to share; that a member’s experience not
feel like it is limited to his or her chapter; that AIGA feels like an
expression of the entire design profession, wherever it may be located; and
that AIGA serves as a model of a community of designers who have created an
organization that inspires designers and communicates the value of design to
Richard Grefé is the executive director of AIGA, the professional association for design. While guiding all of AIGA’s activities, his most significant contributions are in strategy, formulating new initiatives to enhance the competitive success of designers
and advocating the value of design to business, government and the public.
Today, designers are designing to
enhance understanding when form and content are conditioned by context and
impact over time. “Defining the Studio of 2015” seeks the perspectives of visionary design thought leaders
who have organized their studios—physically, technologically and
culturally—with an eye toward the future.
Join Doug Powell and Amy Chapman as they discuss AIGA’s Design for Good efforts from the past year. Learn how to share your socially impactful work on AIGA.org, where to
find opportunities to design for good and what is
coming up in 2013.
is AIGA’s initiative to encourage members and chapters to become involved with
local schools and school districts to improve understanding of design practices
among young people, and to encourage the use of these practices as problem-solving
The Living Principles for Design was created as a framework to guide the development and evaluation of sustainable design solutions. Drawing from—and distilling—decades of collective wisdom, theory and results, The Living Principles weaves environmental, social, economic and cultural sustainability into an actionable, integrated approach that can be consistently communicated to designers, business leaders, educators and the public.
Sean Adams, partner of AdamsMorioka and former AIGA
president, presents a visual history of
AIGA and hosts a live chat about the organization’s past, present and future.
President Obama articulates a vision for
arts and culture that recognizes its role in the American experience; he now has four more years to
support the arts. AIGA encourages designers to support local action individually or through chapters.
Join Ric Grefé and Meredith Davis for this virtual town hall meeting to discuss the competencies that should be taught in design programs.
Sam Harrison, author of IdeaSelling, describes what he calls the tyranny of low expectations—when employees gradually lose their incentive to generate fresh ideas because they anticipate rejection. That mind-set is the death of creativity, and why it’s critical for in-house designers to tweak their selling techniques to get, and start to expect, more wins. Here are five tips.
Section: Tools and Resources -
in-house issues, motivation, INitiative
Prof. Eunice Esquilín López
Forum Frenzy: What Happens When Design Gets Easier?
Posted by (author unknown)
3 days ago from
Espace GO Branding
Cossette / Identica Branding & Design
FML / Filter My Life: Instagram, Its Rise, and the Noise
Shared in Inspiration by Neil Spencer
Senior Creative DesignerMetro (Creative Services)
Los Angeles, CaliforniaApril 17 2013
VSA Partners, Inc.