Don't Vote

Don't Vote
Submitted By Justin Negard
Chapter New York
Description Should everybody vote? It_s an interesting question. Inherently, we would say _yes_. After all, voting is a right that we should all exercise. But I would postulate that it is far more important to become curious, informed, and socially aware before anything else. Voting would then follow as a natural byproduct of that education. It was with these questions in mind that I set about designing the _DON_T VOTE_ poster. The most obvious message here is to sarcastically defend the behavior of people who do not vote. Why vote when there are so many more entertaining things to do? But of course, the design subtly contains the proper message of why one should vote, written in red. The goal in this design is to encourage the viewer, not to simply _go vote_, but to be an informed voter, which is far more important. Visually, I wanted the text to be loud and clear, with layouts and colors that convey an authoritarian emotion to the viewer. At the same time, I also wanted the visuals to quietly reference the American flag through usage of a constant striped arrangement. Lastly, I wanted the hidden message to be subtle enough to not be read immediately, yet obvious enough to be read upon second glance. I enjoy posters and designs that include a happy payoff.
Download Poster Don't Vote
Share on Instagram Don't Vote
Credit on Instagram @justinnegard
Credit on Twitter @justinnegard
 
By downloading this poster, you agree to use it in its entirety, unaltered and not for commercial purposes of any kind; any reproduction of it must include full credit to the designer and AIGA Get Out the Vote. Any variation from this policy must be documented in writing from the designer and AIGA.

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.


This entry is part of the AIGA Get Out the Vote Initiative.