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Paula Savage Hansen is CEO of Savage, the branding and corporate
design firm in Houston, Texas, that she founded in 1973. For more than
three decades, she has promoted design as a strategic business asset.
Today, Savage’s branding and corporate design expertise has been widely
noted, attracting Fortune 100 companies, nonprofits and international
corporations as clients.
Hansen began her career at Baxter + Korge and Design Southwest,
following her education at the University of Texas, where she graduated
cum laude in graphic design. From the beginning, she approached the
business of design with an entrepreneurial spirit, having led the
profession through two sea changes. The first was the move to paginate
typography, which led to digital page layout and production. The second
was the emergence of multimedia and the Web. Ahead of the curve, she
started several firms that elevated design communications through
Having served on the boards of several professional organizations and
as a past AIGA Texas board member and president, Hansen has been
instrumental in establishing a strong reputation for design excellence
and mentoring the next generation of design leadership. For instance,
Savage provides its employees funding for advanced degrees, training and
attending conferences. In addition, the staff is encouraged to further
their communications and business knowledge by seeking leadership
opportunities in professional organizations, as well as teaching and
volunteering in the community.
Savage has won numerous awards in design communications and has been
featured in the profession’s most respected books and publications.
When I started out, I worked for a designer who told me that there was a
little regret in every job. At the time, I thought this was a negative
But now I realize that if you don’t see that there are things that
you could do differently or better, you won’t keep striving to improve.
who aren’t afraid to question themselves and their work are the ones
who ultimately get better and succeed.
Section: Inspiration -
mentoring, advice, emerging designers, students
If you try to do all web development yourself to save money, you will find yourself stretched thin and limited by what you can do. You will discover, just like I did, that if you want to focus on growing your business and getting higher-end clients, you
will need to grow your team.
Brits bark about dog book. Shaughnessy wonders, Can one judge Americans' by their covers?
Section: Inspiration -
Voice, design thinking, international
You have an idea or concept for how AIGA can improve engagement for the evolving design community. We can turn your ideas a reality. AIGA 2020 Vision is a means for identifying projects that benefit the
entire AIGA design community.
Section: Events and Competitions -
BSR Collateral System
Arhoma’s bread bag
Ekorce atelier créatif
Graphilately is the Instagram account making stamp collecting cool
Posted by Maisie Skidmore
It's Nice That
Check out what Logo Design Love had to say about Hillary Clinton's campaign logo. Offers great advice into critiquing other designs.
Shared in Tools & Resources by Brandon Mooney
Michael Jackson's Legacy: Readers React
The New York Times
Video: AIGA Corporate Leadership Awardee Method
Peter Arkle News Issue Number 56
kathywellerart (Kathy Weller)
Weird+interesting! Why our eyes Play tricks on us via #AIGAdesign Sponsor @Shutterstock >> http://t.co/5bLQUouRyz #Optical #Illusion
2 hours ago