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Joseph Bañuelos began his career in 1969 at the Art Group in Los
Angeles. During those years, he was exposed to the great designers and
illustrators of the day. He credits his knowledge of design and
craftsmanship to working under the watchful eyes of the Huerta brothers:
Hector, Carlos and Octavio. Along with senior designer Roger Johnson,
the Huertas taught Bañuelos about design, typography, art direction,
handlettering and illustration. Those experiences proved invaluable when
he opened his own studio in 1974, in Orange County, California. He
immediately found his niche in an emerging marketplace much in need of
his abilities. He operated as an independent design firm, first as
Bañuelos Design, then Left Coast Design, from 1974 to 1997. He then
joined the staff of one of his ad agency clients, LehmanMillet, and for
the past 10 years has worked there as a creative director. In mid-2008
he opened his own firm, Amorviejo Design. His portfolio includes work
for national brands such as OBAGI Medical, Mazda Motors, Zeiss Optics,
Ossur, Allergan and Disney. Bañuelos's work has won awards from Communication
Arts, Society of Illustrators of Los Angeles, New York Art
Directors Club, The One Show, Print and the Beldings.
Learn more about the jurors’ thoughts on this 2013 “Justified” selection.
Section: Why Design -
In the first episode of "Rise & Shine," we visit communication and motion designer Eden Weingart as she moves from the Carnegie Mellon dorms to her new position at Wieden + Kennedy in New York City.
Section: Inspiration -
motion graphics, communication design
“Be good at what you do and be nice to people.” I know
you’re probably thinking that it’s a no-brainer, but for many of us (and I’m
definitely one of them), this is easier said than done.
Section: Inspiration -
job search, professional development, advice
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