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Joseph Bañuelos began his career in 1969 at the Art Group in Los
Angeles. During those years, he was exposed to the great designers and
illustrators of the day. He credits his knowledge of design and
craftsmanship to working under the watchful eyes of the Huerta brothers:
Hector, Carlos and Octavio. Along with senior designer Roger Johnson,
the Huertas taught Bañuelos about design, typography, art direction,
handlettering and illustration. Those experiences proved invaluable when
he opened his own studio in 1974, in Orange County, California. He
immediately found his niche in an emerging marketplace much in need of
his abilities. He operated as an independent design firm, first as
Bañuelos Design, then Left Coast Design, from 1974 to 1997. He then
joined the staff of one of his ad agency clients, LehmanMillet, and for
the past 10 years has worked there as a creative director. In mid-2008
he opened his own firm, Amorviejo Design. His portfolio includes work
for national brands such as OBAGI Medical, Mazda Motors, Zeiss Optics,
Ossur, Allergan and Disney. Bañuelos's work has won awards from Communication
Arts, Society of Illustrators of Los Angeles, New York Art
Directors Club, The One Show, Print and the Beldings.
Having your first bona fide
design job at a well-respected firm or agency can be an
exhilarating and stressful experience. These eight tips will help you keep—and excel at—your new job.
Section: Tools and Resources
Michael Bierut and Jessica Helfand celebrate Design Observer’s tenth anniversary, discussing how it was conceived and what the future brings.
Section: Inspiration -
Conference , history, website
Executive director Richard Grefé finds evidence to show that the opportunity for design and
designers has never been greater.
Section: About AIGA -
AIGA Insight, education, business
The founder of Kansas City’s Willoughby Design shares insights on positioning the company to design for a gender-balanced world, the importance of educating clients about the value of design and what studios must do to retain their best workers in 2015 and beyond.
Section: Inspiration -
communication design, design thinking, environmental design, interaction design, life balance, professional development, motivation, interview, advice, culture, diversity, strategy, sustainability, business, innovation, business plans, human resources, collaboration, studio management
25 Films by Akira Kurosawa
Rodrigo Corral Design
RT @CreativeReview: "As to binding: simply sewn with a paper wrapper, is much to be praised." Eric Gill. More at http://t.co/aaBtzTNk7V
5 hours ago
Le Musée grandit (The Museum is growing)
Handle with care
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LauraHamlyn (Laura Hamlyn)
Full house at our December @aigaraleigh community meeting! #aigaraleigh #aigaconnect @ Red Hat Tower http://t.co/yXJFFSONM2