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Joseph Bañuelos began his career in 1969 at the Art Group in Los
Angeles. During those years, he was exposed to the great designers and
illustrators of the day. He credits his knowledge of design and
craftsmanship to working under the watchful eyes of the Huerta brothers:
Hector, Carlos and Octavio. Along with senior designer Roger Johnson,
the Huertas taught Bañuelos about design, typography, art direction,
handlettering and illustration. Those experiences proved invaluable when
he opened his own studio in 1974, in Orange County, California. He
immediately found his niche in an emerging marketplace much in need of
his abilities. He operated as an independent design firm, first as
Bañuelos Design, then Left Coast Design, from 1974 to 1997. He then
joined the staff of one of his ad agency clients, LehmanMillet, and for
the past 10 years has worked there as a creative director. In mid-2008
he opened his own firm, Amorviejo Design. His portfolio includes work
for national brands such as OBAGI Medical, Mazda Motors, Zeiss Optics,
Ossur, Allergan and Disney. Bañuelos's work has won awards from Communication
Arts, Society of Illustrators of Los Angeles, New York Art
Directors Club, The One Show, Print and the Beldings.
Is your in-house team faced with too many important projects and too little money to execute them? The head of a small but powerful in-house team at the nonprofit National Parks Conservation Association shares seven tips and tricks for finding extra resources within even the most budget-conscious organizations.
Section: Tools and Resources -
INitiative, editorial design, in-house design, nonprofit, print design, advice, studio management
In the third installment of “Rise & Shine” we travel to Seattle, where Gage Mitchell founded sustainable graphic design studio Modern Species with his wife and partner, Jen Stewart. See how unexpected influences, like Eddie Murphy’s role as an ad exec in the 1992 movie Boomerang inspired Mitchell to start a creative business of his own.
Section: Inspiration -
How can graphic design in Iran draw on the rich culture and history of the country? Tootoonchi reveals a country's evolution in design thinking and education—from decoration to persuasion.
Section: Inspiration -
Voice, print design, international
A brand is, or at least should be the representation of a particular group of people and the activities in which they engage, and not the thing itself.
Section: Why Design
Chipotle iphone app
RT @AIGASF: Get in the spirit! @TypeEd Whiskey Type Workshop: Presented by AIGA + @CreativeLive, 12/2. Apply now. http://t.co/WNqTNQCYC7
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aigawestmi (AIGA West Michigan)
RT @shedoesdesign: #woot another @aigawestmi board meeting in the books! Excited for 2015! @AIGAdesign #aigaconnect @ The… http://t.co/Bg5Y…
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