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Christopher Liechty served as founding president of the AIGA Center
for Cross-cultural Design (AIGA XCD) between 2002 and 2006. His
firsthand cross-cultural experience stems from two years as a volunteer
in Taiwan, where he became fluent in Mandarin Chinese. Liechty’s dream
was to establish a vibrant community that would connect U.S. designers
with the global design community and address social issues, if possible,
along the way. Since 2002, AIGA XCD has established relationships with
designers and design associations around the world. It helped to
establish a beachhead for Icograda in the United States, and has
organized major international events in the United States, Cuba and
Liechty’s passion for crossing boundaries between design, business,
social responsibility and world cultures has also led him into a variety
of other ventures. These include Meyer & Liechty, a full service
creative firm producing multilingual work for Fortune 100 clients in
more than 200 countries, and Dialect Brand Translation, a service bureau
that specializes in helping communications professionals to roll out
He received his BFA in graphic design from Brigham Young University
and a graduate certificate in Integrated Marketing Communications from
the University of Utah. Liechty is a frequent lecturer and has been
published in numerous books and magazines in the United States and
China. His interests include skiing, jazz and world music, early
childhood education, bookmaking and American Sign Language. He and his
wife have five children.
Note: Liechty is pronounced Lick’-tee
Learn more about the jurors’ thoughts on this 2013 “Justified” selection.
Section: Why Design -
There are two roads to travel as a designer matures: one is to become bitter and resent younger designers and new ideas; the other, the one that Saul followed, is to help the next generation, to be open to new ways of making and thinking, and to work for the entire profession.
Section: Inspiration -
motivation, personal essay
Students seem to be always stressed out. Tight deadlines, poor time management, balancing school and life, taking too much on. As an educator, I may be on the other side of the fence, but I can totally relate.
Section: Tools and Resources
Abbott Miller is recognized with a 2014 AIGA Medal for design that elevates culture, fusing content and form through elegant and incisive publications, exhibitions and identities.
Section: Inspiration -
book design, communication design, editorial design, environmental design, exhibition design, graphic design, identity design, AIGA Medal
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