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Anne Traver is a partner and strategic director at Methodologie, a
Seattle-based communication strategy firm that builds brands and
develops leadership communications for Fortune 1000 clients and global
foundations, including the Boeing Company, The Coca-Cola Company and the
Traver’s work as a designer and creative director has garnered more
than 100 awards and has been featured in more than 50 publications,
including the AIGA annual, Applied Arts, The Black Book AR100,
Communication Arts and Graphis. Her work as a strategist
includes naming and brand strategy as well as corporate and investor
communications, including annual reports and corporate social
responsibility reports. As a leading design strategist, Traver has
presented on design and communication topics to audiences across the
An entrepreneur as well as a designer, Traver started the Traver
Company in 1976, focusing on clients in the arts and human services. The
Traver Company merged with Methodologie in 2000. Traver co-founded the
Seattle chapter of AIGA in 1986, and it quickly became one of the
nation’s leading chapters.
Traver is also an associate assistant professor at the University of
Washington School of Art, teaching classes in professional practice,
brand identity and publication design.
Recent launch of a distinct, new look and feel for the much-loved but often behind-the-scenes, philanthropic arts organization, Lower Manhattan Cultural Council. This includes a new a dynamic logo system, overall look and feel for branding, and website:
The federal government specifies that unpaid internships at profit-making
companies must demonstrate an educational experience
geared toward the interests of the intern, not the firm. AIGA Executive Director Richard Grefé describes the criteria, recent developments and new movements to raise awareness of intern rights.
Section: About AIGA -
compensation, AIGA Insight, internships, advocacy
What do actors have in common with designers? Sudick and Armstrong say it’s the voice. Here they report on how typography students use sounds to transform textual meaning.
Section: Inspiration -
Earth Insights is an innovative collaboration between HP and Conservation International that applies big-data-processing technology to monitor biodiversity loss across the world’s tropical forests.
Section: Why Design -
data visualization, digital media, Competition, eco issues, technology
Michael Cronan is recognized with a 2014 AIGA Medal for crafting iconic names, identities and branding strategies that have become an essential part of the American vernacular and for his generosity of spirit.
Section: Inspiration -
branding, communication design, identity design, print design, corporate design, AIGA Medal, logos
Starbucks VIA Packaging
Reason #4 to sign for #AIGAwomensleadershipt: @tdufu on how to break thru that glass ceiling once and for all: http://t.co/6KKzuXyYxE
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