New Ambition
Delivering the Promise of Design
DMI Design/Management Annual Conference 37
October 23-25, 2012
Museum of Jewish Heritage
New York City
In the last decade, design has earned "a seat at the table" and garnered the respect of business leaders around the globe. But what is design today? What actions, ideas and competencies are required to deliver Design excellence?
Join DMI as we explore the Promise of Design through conversations: Design Leadership—as Design is asked to solve big problems; Design Mastery—the rigor, instinct and virtuosity of Design; and Design Execution—the ultimate payoff of Design Excellence.
Topics we’ll address include:
- Design as a catalyst for change
- The evolution of Design Thinking
- Big Data, Big Love
- Marketing Says YES, Design Says NO
- Storytelling That Delivers Results
- What is great Design now?
- Delivering the Future of Design
Design has been buffeted by new ideas, philosophies and
agendas. Out of this tumult comes a compelling question that we are all
asking: What must Design promise to deliver? NEW AMBITION will help answer this.
In the last decade, design has earned "a seat at the table" and garnered the respect of business leaders around the globe. But what is design today? What actions, ideas and competencies are required to deliver Design excellence?
Register now on the New Ambition site.