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  • Design Ignites Change

    Design Ignites Change logoDesign Ignites Change, a strategic partner of AIGA, is a new annual program that encourages talented high school and college students from across the country to use design thinking and innovation to create messages for, and solutions to, complex social problems.

    A major component of Design Ignites Change is a mentoring program in which college students, educators and professionals will work with underserved high school students to develop projects that will benefit their own communities while giving them a voice on important social issues.

    Through this strategic partnership, AIGA will be able to showcase finalist student projects from the Aspen Design Challenge on the Design Ignites Change website. In addition, local AIGA chapters that participate in this youth mentoring initiative will be represented in the projects section of the Design Ignites Change website.

    Find out more at www.designigniteschange.org.

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    External Resources

    • Does your startup need a designer co-founder?
      Enrique Allen runs down the characteristics of designer founders, scenarios where design is particularly important, and how to spot designer founders in the wild.
      www.designstaff.…
    • An Important Time for Design
      Cameron Koczon calls on designers: "We have a new purpose: elevate design and help change the world. Let’s talk about how to do that."
      www.alistapart.c…
    • Students Give Kimberly-Clark a Lesson in Design Thinking
      Inspiring read about RISD students who identified sustainable new concepts and scalable designs for the excessive waste produced by the most widely used sterilization wrap on the market.
      www.greenbiz.com…
    • Return on Influence, the New ROI
      Amy Jo Martin on measuring the "warm metrics" of social media — including engagement levels, viral factors and sentiment analysis.
      blogs.hbr.org/cs…
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  • External Resources (cont.)

    • To Win, Integrate Design And Business
      In this excerpt from "The Method Method," founders of the design- and eco-friendly brand explain the value of having creative leadership at the highest ranks of business.
      www.good.is/post…
    • Designers Are The New Drivers Of American Entrepreneurialism
      Bruce Nussbaum: the "growing desire among designers to bring their user focus, strategic vision, iterative methodologies, and propositional thinking to the still-geeky, tech/engineering-centric world of startups promises to be transformative and explosive."
      www.fastcodesign…
    • How Starbucks Transformed Coffee From A Commodity Into A $4 Splurge | Fast Company
      An interview with Stanley Hainsworth, whose creative vision for Starbucks steered the brand to becoming a cultural icon.
      www.fastcompany.…
    • The Future of Education
      Creating the Future of Education and Work wants to help educators foster creativity and conceptual thinking in schools.
      www.swiss-miss.c…
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