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Established in 1998, AIGA Design for Democracy applies design tools and
thinking to increase civic participation by making interactions between
the U.S. government and its citizens more understandable, efficient and
trustworthy. Independent, pragmatic and committed to the public good,
Design for Democracy collaborates with researchers, designers and
policy-makers in service of public sector clients and AIGA’s goal of
“demonstrating the value of design by doing valuable things.”
and election design
Since 2000, Design for Democracy’s ballot and election design project has worked to make voting easier and more accurate for all U.S. citizens. Recent accomplishments include the “Field Guides To Ensuring Voter Intent” to help county election officials design ballots, write instructions for voters, test ballots
for usability and create effective poll worker materials.
Out the Vote
Every four years AIGA invites members to create nonpartisan posters and videos to inspire the American public to vote. All posters from AIGA’s 2012 Get Out the Vote campaign are available online in PDF format for you to download,
print and hang in your town, and we encourage you to share video and poster
entries with your friends, colleagues and social networks.
Resources for designersIndividual designers and local AIGA chapters can make a difference! Learn how.
Next steps for government officialsAs government looks for ways to be more accessible, transparent and
efficient, Design for Democracy can help.
Richard Grefé, executive director of AIGA, the professional association
for design, discusses how creative professionals can elevate their role
in the business world and earn greater validation for their work.
Section: Inspiration -
design thinking, strategy
As part of a range of professional development
opportunities, AIGA offers webcasts to help designers get inspired and learn new
Section: Events and Competitions -
Michael Jager focuses on the word “collaboration,”
dissecting it and reassembling it to illustrate the importance of
multidisciplinarity in business.
Section: Why Design -
branding, Conference , business
Konjo sandals are handcrafted by a group of unskilled and previously unemployed women and men in one of Africa’s largest slums in Nairobi, Kenya. Rule29 helped introduce Konjo by providing both strategic planning advice and creative services—everything from designing the shoes to developing the name, logo and e-commerce website.
Section: Why Design -
identity design, nonprofit, product design, web design, Design for Good, mentoring, business strategy, logos, website, cross-cultural design, diversity, education, international, metrics of effectiveness, multiculturalism, partnerships, pro bono, social issues, social responsibility, sustainability
External Resources (cont.)
Holiday Gift Card Packaging