Established in 1998, AIGA Design for Democracy applies design tools and
thinking to increase civic participation by making interactions between
the U.S. government and its citizens more understandable, efficient and
trustworthy. Independent, pragmatic and committed to the public good,
Design for Democracy collaborates with researchers, designers and
policy-makers in service of public sector clients and AIGA’s goal of
“demonstrating the value of design by doing valuable things.”
and election design
Since 2000, Design for Democracy’s ballot and election design project has worked to make voting easier and more accurate for all U.S. citizens. Recent accomplishments include the “Field Guides To Ensuring Voter Intent” to help county election officials design ballots, write instructions for voters, test ballots for usability and create effective poll worker materials.
Out the Vote
Every four years AIGA partners with the League of Women Voters to invite members to create nonpartisan posters and videos to inspire the American public to vote. This civic engagement initiative wields the power of design to motivate voter registration and turnout for general and local elections to come. See the posters from AIGA’s Get Out the Vote campaigns available online in PDF format for you to download, print, and share with friends and colleagues.
Resources for designersIndividual designers and local AIGA chapters can make a difference! Learn how.
Next steps for government officialsAs government looks for ways to be more accessible, transparent and
efficient, Design for Democracy can help.
While first and foremost about the creation of a new visual identity system for the University of California, this case study also reflects on the controversy that exploded around the new logo and its impact on the in-house team’s broader communications strategy.
Section: Why Design -
advertising, Competition, branding, design research, editorial design, experience design, graphic design, identity design, nonprofit, print design, user research, web design, education, strategy, digital media, Justified
In an effort to gather all of our philanthropic activities under one umbrella, King Arthur Flour has created Bake for Good, an overarching concept that includes Bake for Good Kids, the Bake for Good Tour, and a pay-it-forward concept of encouraging everyone
to bake for the good of others.
Section: Why Design -
advertising, branding, packaging, social responsibility, Design for Good
AIGA invites all designers and creatives to participate in a virtual Town Hall to solve social issues in our communities by developing tangible engagement tools and generating new, productive conversations.
Section: Tools and Resources -
design thinking, advocacy, social responsibility, Diversity and Inclusion
Thinking outside the chair
Alt Group Limited
Feed Forward Feedback