Designers: Get involved

Today, as the country elects a new leader, consider the role of design leaders, too. Farson urges designers to see the world as CEOs do.

If you’re going to run a design-led business, it’s inevitable that you will need to talk strategy with your clients. Here are some of the types of strategies you might create as a design businessperson, plus some thoughts on how these different strategies might support the efforts of your clients.

Marcia Lausen, author of Design for Democracy, talks about the transformative effects that design can bring to democracy, how the ballot issues of 2000 provided an opportunity for the design community to step forward, and her own experience re-designing Chicago’s butterfly ballot.

A public campaign that brought together a local coalition of labor, faith, student and community organizations—including Occupy Kansas City—to demand that the utility company KCP&L pay its fair share in taxes and stop raising rates on Kansas City’s “99 percent.”