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is AIGA’s initiative to encourage members and chapters to become involved with
local schools and school districts to improve understanding of design practices
among young people, and to encourage the use of these practices as problem-solving
As with all AIGA activities, DesignEd is driven and
sustained by passionate volunteers. The initiative will take many forms, from
mentoring programs that engage with students after school to formal curriculum
development efforts. DesignEd will complement the work being done in this area
by many others, including IDEO; Cooper-Hewitt, National Design Museum; INDEX:
Design to Improve Life; and the Creative Education Academies Trust. AIGA is not
endorsing any particular program; instead, it is encouraging the community of
designers to find ways to offer meaningful design experiences to elementary and
secondary students, and to share relevant knowledge, resources and ideas with
With that in mind, DesignEd K12 programs seek to:
Many of AIGA’s 60-plus chapters are involved in projects to
introduce creative studies in schools and after-school programs. A number of
chapters currently offer mentoring programs for secondary school students who
have already discovered a passion for design. These projects represent points
on a wide spectrum of activities focused on education, professional development
and public awareness.
AIGA supports learning for “kids” of all ages! For college
students, AIGA offers membership in student groups, which provide
access to information about the design profession, informal networking
opportunities and resources to help young professional designers with the
issues they face.
At the same time, AIGA works with college-level design
educators through the Design Educators
Community to address curriculum challenges and offer design education
conferences and workshops.
For emerging designers, AIGA offers training in design tools
and practices through its partnerships with companies like Adobe, Aquent and
lynda.com. A full list of AIGA benefits and training opportunities is available online.
AIGA also offers professional development
opportunities for designers across the arc of their careers, including programs
that help designers develop their leadership skills, business strategy and business
Through all of these efforts, AIGA aims to strengthen
designers’ relevance in a rapidly changing world and bring design to the
forefront of public awareness.
Richard Grefé is the executive director of AIGA, the professional association for design. While guiding all of AIGA’s activities, his most significant contributions are in strategy, formulating new initiatives to enhance the competitive success of designers
and advocating the value of design to business, government and the public.
AIGA is proposing transformative change to assure a robust and relevant resource for the next generation of designers. AIGA’s board of directors invites your perspective and encourages members to comment and vote on two options for the future.
The federal government specifies that unpaid internships at profit-making
companies must demonstrate an educational experience
geared toward the interests of the intern, not the firm. AIGA Executive Director Richard Grefé describes the criteria, recent developments and new movements to raise awareness of intern rights.
As AIGA approaches its centennial in 2014, now is the perfect time to outline where the organization is headed in its second century. We're looking for input from all members on a new strategic framework for the future.
Executive Director Richard Grefé outlines a vision of what AIGA will look like by 2020, as the organization pursues the
recommendations and aspirations of its members.
Following open conversations with designers, members and chapter leaders, AIGA’s national board of directors has refined its statement of the vision and mission for the organization. Here Executive Director Richard Grefé describes how AIGA is recalibrating focus to better serve the design profession as the organization looks toward its second century.
Through AIGA, the professional
association for design, educators have opportunities to learn new
skills, develop design curriculum, get advice on
pressing questions and hear insights from peers.
Section: Tools and Resources -
Learn more about the jurors’ thoughts on this 2013 “Justified” selection.
Section: Why Design -
Grey Group Signage and Environmental Graphics
This site is a great example of clean, responsive design that creates a mood and allows the viewer to easily move through the artwork.
Shared in Inspiration by
ASSISTANT PROFESSOR (GRAPHIC DESIGN)Department of Art and Art History, University of Hawaii at Manoa
Honolulu, HawaiiOctober 28 2013
20th Macao Arts Festival
Chong Ip HongVictor Hugo Marreiros