Monthly news and updates for AIGA
members
March 2005
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Contents
News and information
Vote now! This is your association.
2005 AIGA Medalists announced, to be celebrated at fall Gala
AIGA Harvard Business School program: new March 31 deadline
Speakers announced for AIGA Design Conference in Boston
AIGA Press is launched
AIGA expands its global involvement
Recent contributors to the Creative Leadership Campaign
AIGA’s 2004 audited financial statement available online
In the AIGA Gallery: The Push Pin Graphic
www.aiga.org
Voice: AIGA Journal of Design
Coming soon
Art Directors Invitational Master Class (ADIM 8),
April 7–9
Stretch Design Conference, May 5–7
Malfatto: Imperfect Design for a Better World? May 13
The Institute of Design Business Strategy Conference,
May 18–19
Revolution: Philadelphia, June 3–4
DesignInquiry: Motive, Method, Medium. June 11–17
Basel School of Design and Wolfgang Weingart:
Basics in Design and Typography, July 3–23
Vision Plus 11: “Needs, Trends and Themes for
Information Design”, July 7–9
IIID/AIGA Summer Academy 2005:
“(Im)Material Exchange,” July 11–23
Image, Space, Object, August 23–27
DUX (Designing for User Experience), November 3–5
Resources
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News and information
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Vote now! This is your association.
Online balloting for slate of new directors until April 15
Following solicitation of nominations from all members and chapter leaders,
this year's nominating committee recommended the following slate of nominees
for five of the fifteen seats on the national board, effective July 1,
2005 for three years.
Connie Birdsall, Lippincott Mercer, New York
Moira Cullen, Hallmark, Kansas City
Bill Grant, Grant Design Collaborative, Canton, Georgia
(proposed as incoming
president)
Steven Hartman, Creativille, St. Louis
Hank Richardson, Portfolio Center, Atlanta
AIGA is not an organization with a self-perpetuating board nor is it narrowly focused on a small number of leaders. The nominating committee, which is composed of members who are not on the board so that they may reflect the interests of all members, included:
Ann Harakawa, Two Twelve Associates, New York (chair)
Tamera Lawrence, O2 Design, Washington, D.C.
Tan Le, Young & Rubicam Brands, Seattle
Rosemary Murphy, Murphy Design, Philadelphia
Petrula Vrontikis, Vrontikis Design Office, Los Angeles
Paul Wharton, Larsen Design Office, Minneapolis
Current members of the national board continuing their service are:
Frank Baseman, Philadelphia University, Philadelphia
Jim Faris, MIG, Santa Cruz
David Gibson, Two Twelve Associates, New York
Marcia Lausen, Studio/lab, Chicago
Marty Neumeier, Neutron LLC, San Francisco
Doug Powell, Schwartz Powell Design, Minneapolis
Lance Rutter, Tanagram, Chicago
Bonnie Siegler, Number Seventeen, New York
Michael Vanderbyl, Vanderbyl Design, San Francisco
John Zapolski, MIG, San Francisco
Current members of the national board that will complete their terms at the end of June are:
John Bielenberg, C2, Camden, Maine
Brown Johnson, Nick Jr., New York
Stefan Sagmeister, Sagmeister, Inc., New York
Cheryl Towler Weese, Studio Blue, Chicago
Ann Willoughby, Willoughby Design Group, Kansas City
The proposed candidates were selected after a rigorous review of nominees against a variety of criteria, including the nature of their practice, the area of the country they represent, their previous contributions to AIGA and the priorities the board has adopted for new initiatives. Connie represents chapter board experience and a position in one of the large branding and identity firms, where we are underrepresented. Moira is a teacher, a design critic, writer and a creative director who has national staff experience as well as experience as president of two chapters; she also represents an in-house design department. Bill has served as a national board member, a chapter president, chair of “365: AIGA Design Competitions” and “Gain: AIGA Business and Design Conference.” Steve has been a chapter president, is the principal of a small studio and has worked with many chapter leaders as a mentor. Hank is the president of an educational institution, a design advocate and a indefatigable supporter of the interests of students.
The committee received a strong pool of qualified candidates who were willing to serve, from which this group was selected. Although others who were nominated would be equally qualified, these candidates met the criteria and fit best with the immediate priorities facing the organization.
Consistent with the bylaws, the proposed slate is submitted to the full professional membership for adoption. All professional members should vote online by April 15, 2005. www.aiga.org/annualboardballot
If this slate does not represent the mix of professionals you believe would best represent you, the ballot provides an opportunity to recommend candidates for next year’s nominating committee.
2005 AIGA Medalists announced, to be celebrated
at fall Gala in Boston
Bart Crosby, Meredith Davis and Steff Geissbuhler have been awarded the
coveted AIGA Medal for 2005, the highest honor bestowed by the profession.
Recommended by an independent awards committee chaired by Michael Mabry and including Martha Scotford and Pat Samata, and approved by the AIGA board of directors, the three Medalists will be celebrated at the Design Legends Gala to be held September 14 in Boston, just prior to the biennial design conference.
The AIGA Medal recognizes individuals for their distinguished achievements, services or other contributions to the field of graphic design and visual communication. These contributions may be made through the practice of graphic design, teaching, writing or leadership in the profession.
Bart Crosby of Crosby Associates, Chicago, is recognized for his consistent work in demonstrating the value of design excellence in corporate identity, branding and corporate communications, as well as serving as a role model and mentor for generations of designers in Chicago.
Meredith Davis, professor of design at North Carolina State University, has been a consistent, articulate, tireless advocate for raising the standards of design education over several decades, playing a role rarely seen by the rank and file of the profession yet having a major impact on the quality of education for successive generations as her influence has reached education programs across the country.
Steff Geissbuhler, of Chermayeff & Geismar, has been responsible for the design of corporate identities for many of the most recognizable businesses in America, consistently achieving levels of design excellence and effect that raised the bar for others. Steff, too, has always been accessible to students and younger designers.
All three have been national board members and consistent sources of inspiration and support for AIGA, as well as the profession. Essays and samples of their work will be published later this year in the medalists archives on www.aiga.org.
Save the date—September 14—for the Design Legends Gala and make plans to help honor those who have contributed so much to the profession. This is an important part of our validating the achievements of the profession as a whole. www.aiga.org/designlegendsgala
AIGA Harvard Business School program:
early registration deadline extended to March 31
Register now to apply for a limited number of places (thirty are still
open) and to benefit from a $500 discount.
In the annual AIGA Harvard Business School program, a select group of experienced designers discuss, network, debate and grow with each other in this week-long intensive program. “Business Perspectives for Design Leaders” has been developed exclusively for design executives to develop a strategic design response to client challenges.
In this one-week course, which is a residential course at the Harvard Business School, participants will learn to see business challenges from the perspective of the CEO, their client. In the words of David Gibson, Two Twelve Associates, “The course at HBS was remarkable. I can now see more clearly and directly the dynamics of the business environment. This understanding has also helped propel me into a more strategic and proactive process of business planning for my firm.”
This third year of the program will offer a focused curriculum on finance, strategy, branding, negotiation and a special emphasis on communication to corporate executives. The course is taught by some of the most accomplished instructors in business education.
For more information visit www.aiga.org/businessperspectives
Speakers announced for AIGA Design Conference
in Boston
The AIGA Design Conference has a single, clear theme:
Design, with a capital D, for there is nothing diminutive about the craft,
the execution, the power or the influence. The next ten years are likely
to be the most extraordinary decade in the history of design and this
conference has several aims: to rejuvenate each participant’s passion
for designing; to celebrate great design; and to bring designers together
in their biennial gathering so that each can appreciate the wonderful
community of designers. Inevitably, the memorable experiences of an AIGA
design conference are the ideas, the visual stimulation, and the friendships
made and renewed. This conference appeals to all designers, from the most
celebrated to the newly inspired student.
Our main-stage host John Hockenberry will present speakers including: Paola Antonelli, David C. Baker, Ralph Caplan, Matthew Carter, Juan Enriquez, Rafael Esquer, Karin Fong, Ze Frank, Steff Geissbuhler, Malcolm Gladwell, Robert Greenberg, Steven Heller, Alexander Isley, Ben Karlin, Kit Laybourne, Luba Lukova, Ellen Lupton, John Maeda, Errol Morris, Emily Oberman, Mark Randall, Katie Salen, Paula Scher, Bonnie Siegler, DJ Spooky, John Stilgoe, Gael Towey, Veronique Vienne, Lella Vignelli, Massimo Vignelli and scores more.
The early registration deadline is May 15. For more information and to register, visit www.aiga.org/design_conference_2005
AIGA Press is launched
Watch for new titles each year in the recently launched
AIGA Press, a partnership with Pearson Publishing, the world’s largest
publisher.
This refinement of our long-term relationship with New Riders, another mark within Pearson, will result in AIGA annually publishing and promoting six to eight books that advance thinking on AIGA’s three purposes: stimulating thinking about design, demonstrating the value of design and empowering designers through professional development. The titles will represent yet another way for AIGA to extend the messages and thinking currently advanced by its conferences, the web, publications and exhibitions.
AIGA expands its global involvement
AIGA has requested membership in ICOGRADA (International
Council of Graphic Arts and Design Associations). If our application is
accepted at the ICOGRADA May board meeting, we will immediately begin
our involvement with representatives of other design associations from
around the world.
This is one of a number of initiatives AIGA will pursue over the coming years to help the U.S. design community become more involved with colleagues around the world and to open opportunities for U.S. designers to understand the challenges of design in other cultures. AIGA believes strongly that the relevance of U.S. design in a global economy will depend upon a deeper understanding of other cultures and that involvement in a global economy is critical to sustained strength of U.S. design.
AIGA will pay dues to ICOGRADA based on the number of its U.S. members. ICOGRADA offers quarterly international conferences in venues around the world; its greatest contribution to individual AIGA members will be an expanded network of designers.
Over the next two years, AIGA, often working through the Center for Cross-cultural Design, will explore a variety of additional initiatives that will involve the U.S. design community in the world community.
Recent contributors to the Creative Leadership
Campaign
The Creative Leadership Campaign raises funds for special
initiatives, like mentoring high school students in design, preserving
archives or celebrating great design. None of the funds are used for operating
expenses.
Donations may be made to “AIGA Creative Leadership Campaign” and sent to Creative Leadership Campaign, AIGA, 164 Fifth Avenue, New York, NY 10010. We will provide a receipt and tax letter to document your contribution.
Thanks to the following recent contributors:
Up to $999
Kristen M. Marino
Debbie Millman
AIGA’s 2004 audited financial statement
available online
AIGA’s audited financial statement has been accepted by the board
and posted on the AIGA website as a PDF (www.aiga.org/financialstatement).
The audit shows that the organization is in solid financial condition.
The board and management of AIGA consider their roles to be stewards of
the institution, which belongs to members past, present and future. The
audited statement is published as a commitment to transparency and accountability
in governance.
The statement is prepared by an independent auditor, O'Connor Davies Munn and Dobbins, who has audited AIGA’s books of account since 1994. The auditors report to the executive committee of the board, serving as an audit committee chaired by Doug Powell, the AIGA secretary/treasurer.
Separate from the audit, but also relevant to the financial condition of AIGA, Dun & Bradstreet ranks AIGA in the highest category for nonprofit organizations in its evaluation of the financial condition of AIGA. AIGA is also negotiating a refinancing of the headquarters building this month, which will lower the cost of the mortgage and reduce its term to 2020, while providing funds for additional building improvements.
In the AIGA gallery
“The Push Pin Graphic” exhibition chronicles
the pioneering periodical issued by Push Pin Studios from 1957 to 1981.
This is the first time the Graphic has been so collected. A precursor
to the self-published design zines and promotions that followed its lead,
its historical significance is undeniable. The corresponding publication
will be for sale during the show.
Opening (AIGA members only): March 30, 6:00 to 8:00 p.m. Exhibition: March 31–June 10.
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www.aiga.org
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Voice:
AIGA Journal of Design
Voice has become a go-to place for lively, thoughtful articles
on design (and a few on what pops into the mind of designers, an intriguing
discovery!). Be sure you keep up with what has become a rich anthology
of engaging writing.
In the latest issue:
Sex
and Outrage in Cartoonland
By Michael Dooley
Are the funnies really funny? Dooley critiques current and past furors
over socially depraved and politically incorrect comics.
Henry
Petroski: Most Advanced Yet Acceptable
By Steven Heller
Can design be perfect? Professor Petroski delves into design's perfect
imperfections by analyzing the little tripod found in pizza boxes, paper
clips and the proverbial widget.
Please join in the discussions and submit ideas for future issues. http://voice.aiga.org
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Coming soon
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AIGA will offer several conferences and workshops for
professional development in the upcoming year. Mark your calendars and
register now to take advantage of early registration rates!
Art Directors Invitational Master Class
(ADIM 8), April 7–9
AIGA now has an agreement in place that allows members
to attend the "Art Directors Invitational Master Class (ADIM 8)"
at a reduced rate. Attendees can become a superhero of great design at
ADIM 8, the premier three-day hands-on creative design workshop, held
April 7–9, 2005 in Santa Monica. Join forces with your creative
peers to learn mighty new skills and techniques using Adobe Photoshop,
Adobe Illustrator, Adobe InDesign, iMovie and digital photography. Recharge
your creative powers, challenge your design muscle and leave inspired
and ready to do your part to make the world of design a better place for
all. To register or find out more information, visit www.adimconference.com/aiga.
Stretch Design Conference, May 5-7
STEP inside design magazine presents the Stretch Design Conference, May
5-7, 2005 in Austin, Texas. Stretch is a two-day conference that combines
inspiring and passionate design presentations with hands-on learning opportunities
for creative professionals at every skill level. This is an opportunity
to broaden your design experience beyond limits and boundaries. For more
information about the Stretch Design Conference call 888 698 8545 ext.
4 or visit www.stepinsidedesign.com/stretch.
Malfatto: Imperfect Design for a Better
World? May 13
Recently, society has shifted away from slick, big-business design and
toward objects that revel in their humanity. This symposium, presented
by Material ConneXion®, plots that movement, foresees its next steps
and demonstrates how materials drive it. For more information, contact
the Conference Department at conferences@materialconnexion.com
The Institute of Design Business Strategy
Conference, May 18–19
The Institute of Design Strategy Conference in Chicago is an international
executive forum addressing how businesses can use design to explore emerging
opportunities, solve complex problems and achieve lasting strategic advantage.
For more information and to register, visit www.aiga.org/designstrategyconference
Revolution: Philadelphia, AIGA Design Educators
Conference, June 3–4
Revolution: Philadelphia will explore the struggles and shifts taking
place in design education today. Some are revolutionary: proposing an
overhaul and radical change to the ways we think about design education.
Some are smaller: more intimate, human-scaled revolutions. Have you changed
what you teach? Have you changed how you teach? For more information and
to register, visit www.aiga.org/revolution2005
DesignInquiry: Motive, Method, Medium.
June 11–17
In this six-day, intensive working symposium, participants will explore
the aesthetics and ethics of graphic design through motive, method and
medium. Join Elliott Earls, Peter Hall, Melle Hammer, Marlene McCarty,
Ellen Lupton, Douglass Scott, Matt Soar, Louise Sandhaus, Nancy Skolos,
Thomas Wedell and Lucille Tenazas for a mind-opening experience. DesignInquiry
frames the questions, participants explore the answers. Register early;
space is limited to 50 participants! For more information and to register,
visit www.aiga.org/designinquiryconference
Digital Information Design Camp
Online orientation available from June 27–July
1; online instructional program from July 5–26; online exhibition
preparation from July 27; online launch August 1
Many traditionally trained, professional designers wonder what the next
generation of computing technologies might bring to their field. At the
same time, many digitally trained, professional designers feel that they
have missed out on some of the cornerstones of a traditional design education.
To work towards a common ground between the digital and traditional design
sensibilities, during the summer of 2005 Professor John Maeda has organized
the first "Digital Information Design Camp," a three-week-long
exploration, completely in cyberspace. For more information and to apply,
visit www.aiga.org/didcamp
Basel School of Design and Wolfgang Weingart:
Basics in Design and Typography, July 3–23
The Basel School of Design in Switzerland is one of the
few places in the world that preserves the classical traditions in design
education. From July 3–23, the Basel School of Design, in cooperation
with Wolfgang Weingart, will offer the first summer program for Basics
in Design and Typography for graphic designers, students and educators.
For this first summer program in the medieval city of Basel, Switzerland,
a unique combination of teachers who have decades of extensive teaching
experiences and have lectured in various foreign countries has been assembled.
For more information and to register, visit basics.sfgbasel.ch
Vision Plus 11: “Needs, Trends and
Themes for Information Design,” July 7–9
“If you don’t understand it, don’t
design it.” To facilitate understanding, the information designer
needs to acquaint himself/herself with complex subject matters. Subject
matters with real challenges and above average rewards. This symposium
in Vienna, Austria, will involve presentations by IIID members from around
the world on knowledge presentation, user experience, manual design, financial
and customer information, health-related information, mobile communication,
transport guiding systems, design of complex data sets, integrated information,
inclusive design, history and theory of information design, information
design research and information design education. For more information,
visit www.iiid.net
IIID/AIGA Summer Academy 2005: “(Im)Material
Exchange,” July 11–23
The focus of the IIID/AIGA Summer Academy is the Cap Verde
islands situated in the middle of the Atlantic. Once known as a Portuguese
station for the slave trade between Africa and America, the Cap Verdes
became independent only in 1975. Now the República Cabo Verde is
struggling hard to improve the economy of the islands and the well being
of its citizens. The Summer Academy, together with a local partner organization
in the Cap Verde islands, will define the necessary information design
infrastructure and the needed investments to enable the local partner
organization to run crash courses leading up to proper vocational education
and training. Application available at www.iiid.net.
See “News.”
Image, Space, Object, August 23–27,
2005
Image, Space, Object 2 is a unique workshop where designers of all disciplines
come together to learn collaborative methods and develop new design languages
for compelling physical and communication experiences. Participants learn—and
actually practice—effective collaborative methods for researching
and conceiving the whole design experience including visual communications,
interactive media, exhibit and signage design, interior design and environmental
design, furniture and object design, and brand planning. Presenters for
the 2005 workshop include Hugh Dubberly, Hugh Graham, Chris Hacker, Sigi
Moeslinger, Rick Robinson, Masamichi Udagawa and Mikon van Gastel. For
more information and to register, visit www.aiga.org/imagespaceobject2005
DUX (Designing for User Experience), November
3–5
In collaboration with the ACM’s SIGCHI and SIGGRAPH, the
AIGA Experience Design community will offer a conference in San Francisco
on Designing for User Experience in which design practitioners from multiple
disciplines and domain share case studies of their work which help illuminate
the question, What is good experience design and what factors contribute
to the creation of a success or failure?
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Resources
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Want to renew? www.aiga.org/renew
Have you had a recent change of address? Update your profile, including e-mail preferences and affiliation with communities of interest at www.aiga.org/profile.
Want to know what’s going on? Check out local and national events at www.aiga.org/calendar.
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