Monthly news and updates for AIGA
members
June 2005
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Contents
News and information
Last chance to register for AIGA Harvard Business School
leadership program
AIGA Design Conference: Latest additions
AIGA joins ICOGRADA
First increase in AIGA membership dues since 2001
National task forces make recommendations
AIGA thanks outgoing directors
Image, Space, Object 2: An inspiring week of learning
and interaction
AIGA launches a social network: AIGA Design Network
Tickets for Design Legends Gala now available online
Thirty-eight U.S. designs eligible for world design award
Recent contributors to the Creative Leadership Campaign
In the AIGA Gallery: Grown in California
www.aiga.org
Voice: AIGA Journal of Design
Coming soon
Basel School of Design
and Wolfgang Weingart:
Basics in Design and Typography, July 3–23
Vision Plus 11: “Needs, Trends and Themes for
Information Design”, July 7–9
IIID/AIGA Summer Academy 2005:
“(Im)Material Exchange,” July 11–23
AIGA Harvard Business School program, July 24–29
Image, Space, Object, August
23–27
Design Legends Gala, September 14
AIGA Design Conference, September 15–18
DUX (Designing for User Experience), November 3–5
Resources
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News and information
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Last chance to register for AIGA Harvard
Business School leadership program
In the annual AIGA Harvard Business School program, a select group of
experienced designers discuss, network, debate and grow with each other
in this intensive program. “Business Perspectives for Design Leaders”
has been developed exclusively for design executives to develop a strategic
design response to client challenges.
In this one-week course, which is a residential course at the Harvard Business School, participants will learn to see business challenges from the perspective of the CEO, their client. This third year will offer a focused curriculum on finance, strategy, branding, negotiation and a special emphasis on communication to corporate executives. The course is taught by some of the most accomplished instructors in business education. Selection is competitive, based on the qualifications and experience of candidates. The program will be offered from July 24–29.
We are able to accept five more candidates. For more information and to apply, visit www.aiga.org/businessperspectives
AIGA Design Conference: Latest additions
We are delighted to announce the following additions to the AIGA Design
Conference in Boston, September 15–18.
“Since Then: Two Points of View,” Milton Glaser and Nicholas Negroponte. This conversation between two of the world’s most significant voices from design and technology began at the first AIGA national conference in Boston 20 years ago when AIGA represented graphic artists and technology promised to change the world. Together, these giants will discuss their work and relationships to community, history and humanity. They will reflect on what has changed and what has remained the same.
“10 (or so) Objects I really Like (Today), and Why.” Murray Moss, founder of the Moss store, talks about how he evaluates what he sees, and why he selects particular objects/designers/manufacturers for his now-iconic SoHo, New York shop. In his very personal, subjective account, Moss canvases the object-culture today, touching on current developments in production, design-thinking, and material research, as well as topical sociological/political/economic realities, and, more personally, the state of his (very unusual) mind today. Discover the singular, rather autobiographical store wields so much influence and what lies ahead.
Performance by Alloy Orchestra: Masters of Slapstick. Perhaps the best-known silent comedians, Chaplin, Keaton and Laurel and Hardy each started their careers with short films. The short proved a perfect vehicle for the fast paces gags that catapulted their careers into the public eye. Alloy Orchestra will perform original compositions to accompany three shorts, possibly the best known of the era: Easy Street (Charlie Chaplin, 1916); One Week (Buster Keaton, 1920); Big Business (Laurel and Hardy, 1929).
For complete conference and registration information, visit http://designconference.aiga.org
AIGA joins ICOGRADA
For several years, members have encouraged AIGA to play a role in introducing
American designers to the global design community and in offering opportunities
for designers from around the world to learn more about the U.S. design
community.
The importance of this role has increased with the ever-increasing dynamics of the global economy, which is creating opportunities worldwide and also enhancing the competitive strength of design in emerging economies. AIGA’s application for membership in ICOGRADA (International Council of Graphic Arts and Design Associations) was accepted at the ICOGRADA board meeting in late May. AIGA will immediately begin our involvement with representatives of other design associations from around the world, extending the AIGA network to a global network; we will describe the implications for members in the fall.
First increase in AIGA membership dues
since 2001
As of July 1, 2005, AIGA annual membership dues will increase by $20 in
the professional and associate categories, and by $10 in education-related
categories (students and full-time faculty members).
The increase will help to cover the costs of inflation on the full range of ongoing activities; increasing opportunities for designers to be involved in the global design economy through ICOGRADA; systemwide costs in maintaining and growing www.aiga.org and chapter websites; creating content and activities with AIGA’s communities of interest; and advancing on a broad range of initiatives given priority by chapter leaders over the past two years.
AIGA’s dues are at relatively the same level as most comparable professional associations and considerably less than some. In order to accomplish the goals members have articulated for AIGA, AIGA raises approximately $2 from other sources for every $1 in dues revenue. Once the AIGA budget for the new fiscal year is adopted in the fall, the online presentation of how dues are allocated will be updated; however, the current version provides a good glimpse at the current sources and uses of funds. See www.aiga.org/membershipinvestment
National task forces make recommendations
AIGA members and chapter leaders have set an ambitious agenda for AIGA
for the coming decade. In the past year, members have participated actively
in a dozen national task forces to advance these aspirations. At the AIGA
Leadership Retreat (the annual gathering of officers of each chapter and
community) in Pittsburgh last week, priorities were set for new task forces.
Each task force is open to the involvement of any AIGA member.
AIGA’s priorities for the coming year will be to pursue:
AIGA Center for Practice Management, a comprehensive resource to provide deeper resources on how to manage a designer’s business practice, using publications, workshops and the web to make information and advice available to members
Communications and public awareness, which must begin with a comprehensive strategy on communications and will develop a number of activities to improve effective communication of the value of design to local and national business and public audiences.
Member benefits, an investigation of the possibility and cost of additional member benefits such as insurance programs, investment programs and discounted products and services.
Social responsibility, to reinforce the Design Ignites Change initiative, Design for Democracy, mentoring projects and other ongoing programs, while also developing other opportunities for designers to demonstrate the power of design to change society in important and beneficial ways.
Diversity, to develop a series of policies, practices and actions that will begin a long term, systematic and sustained effort to attract increasing numbers of designers from diverse cultural and ethnic backgrounds into the profession and AIGA.
While chapter leaders recommended that AIGA give priority to advancing these initiatives, AIGA will also advance sustainability initiatives, education initiatives, efforts to increase the quantity and quality of critical writing about design; and scholarship programs that will contribute to diversity, all initiatives already begun by task forces in 2005.
To review the recommendations of some of the task forces that have already met, visit www.aiga.org/nationaltaskforces
To accomplish these initiatives, chapters have also committed to increasing membership by 50 percent within the next three years, since this will help to develop the funds to advance the broader AIGA goals of stimulating thinking about design, demonstrating the value of design and empowering designers across the arc of their career.
AIGA invites the involvement of members with strong interest (even passion) on some of these issues to volunteer time and energy for a thoughtful crafting of a realistic plan for addressing them. This is a chance for any member to work with colleagues from around the country and to influence national policies for the future of the profession. To volunteer, contact Kiran Max Weber at taskforces@aiga.org.
AIGA thanks outgoing directors
The following AIGA board members are completing their terms on June 30.
Every board member provides a distinct and valuable contribution through
a variety of points of view, experience, persuasion and very hard work.
AIGA thanks them for being critical to the vitality of the institution:
John Bielenberg, C2, Camden, Maine, has been instrumental in provoking the board into looking at issues with different eyes, while undertaking special projects on the identity of AIGA and developing highly successful student programming at the national conferences.
Brown Johnson, Nick Jr, New York, brought the board energy and commitment to every issue raised; a strategic view from outside the profession, tempered by a deep appreciation for the contribution of design; and an extraordinary contribution to the success of the Design Legends Gala.
Stefan Sagmeister, Sagmeister, Inc., New York, as always, has been a force in stimulating thinking about design and, more importantly, designers’ roles, through conference involvement; his special task was to work with the board on membership development.
Cheryl Towler Weese, Studio Blue, Chicago, has long been involved in bringing increased attention to AIGA’s legacy in celebrating exemplars of book and cover design, chairing and developing the 50 Books/50 Covers competition and exhibitions.
Ann Willoughby, Willoughby Design Group, Kansas City, Missouri, has played a leadership role in most of national activities, including chairing nominating committees, competitions and, during her board term, the highly successful 2004 Gain conference.
In addition, Michael Vanderbyl completes his two-year term as president. Michael has reinforced AIGA’s legacy as an arbiter of excellence, bringing grace, respect and authority to all of AIGA’s activities. He is a bridge to both the older generations of designers and the youngest and his voice is respected by both. During his tenure, AIGA has made major commitments to honoring our heroes, protecting our archives, refocusing our institution, allowing AIGA to extend the reach of its voice and taking on the responsibilities of an established and respected profession.
Image, Space, Object 2: An inspiring week
of learning, interaction and creation
Denver, Colorado, August 23-27
“Image, Space, Object 2” is a unique workshop where designers
of all disciplines come together to learn collaborative methods and develop
new design languages for compelling physical and communication experiences.
The workshop has been developed by Katherine and Michael McCoy with Fred
Murrell of Rocky Mountain College of Art & Design in partnership with
AIGA. Participants will learn—and actually practice—effective
collaborative methods for researching and conceiving the whole design
experience including visual communications, interactive media, exhibit
and signage design, interior design and environmental design, furniture
and object design, and brand planning.
In this five-day intensive personal creative experience you will receive
methods and inspiration from world-renowned presenters and put this into
practice in the afternoon studio sessions.
For more information and to register, visit www.aiga.org/ imagespaceobject2005
AIGA launches a social network: AIGA Design
Network
AIGA is pleased to announce a new benefit of membership, the AIGA Design
Network. AIGA Design Network makes it quick and easy to put together a
profile, snap a photo and post it for other members to browse.
One of the benefits of AIGA membership has always been the opportunity to meet like-minded designers or potential mentors at local chapter events and national gatherings. Now www.aiga.org offers a social networking capability to extend to every member the chance to meet every other member in AIGA and begin to establish connections that will strengthen the community of designers. Hopefully, this will provide a powerful accelerator of the exchange of information and the development of meaningful mentoring relationships and friendships.
To begin using this members-only network, visit www.aiga.org/designnetwork and log in.
Tickets for Design Legends Gala now available
online
This year’s Design Legends Gala celebrating 2005 Medalists Bart
Crosby, Meredith Davis and Steff Geissbuhler will be held Wednesday, September
14 in Boston. Professional and associate members will receive a formal
invitation in the U.S. Mail in July, and tickets for the event are now
available for purchase online. www.aiga.org/designlegendsgala
Tickets
Patron $750
+ Preferred seating
+ Recognition in event program
+ 1 ticket to VIP Reception with Medalists and AIGA Board
+ Cocktails and dinner
Friend $350
+ Cocktails and dinner
Tables
Leadership $10,000
+ Premier seating for 10 people
+ Recognition in event program
+ 2 tickets to VIP Reception with Medalists and AIGA Board
+ Cocktails and dinner
Benefactor $5,000
+ Choice seating for 10 people
+ 2 tickets to VIP Reception with Medalists and AIGA Board
+ Cocktails and dinner
This is a special event, meant to celebrate the medalists and also to offer an opportunity for designers to contribute to reinforcing the long-term celebration of design excellence. As always, medalists will also be honored at the AIGA Design Conference and essays will be added for all to experience on www.aiga.org.
For those who question the price of the tickets, Gala co-chair Sean Adams makes the following case: “AIGA Medalists have made enormous contributions of a lifetime of energy, money and pure spirit to all of us; they deserve one night out of a year for us to stretch, sometimes uncomfortably, to celebrate and thank them. And, of course, the funds raised go to scholarships, preserving the legacy of the profession through AIGA archives programs, education and other critical programs that will never happen without this support. A lesser event doesn’t do justice to the contributions the Medalists have made.”
Thirty-eight U.S. designs eligible for
world design award
The international INDEX: jury has now selected the 118 designs it deems
to have improved human life most within the last five years. Thirty-eight
of the designs are from the U.S., including a number nominated through
AIGA.
The top designs are now in competition to win the INDEX: Award, the world’s largest design and innovation awards. Five prizes, each worth €100,000, will be presented. For seven weeks starting September 23, INDEX: will present two major international open-air design exhibitions in Copenhagen and host a summit meeting for creative leadership. One of the exhibitions will focus on future scenarios, while the other will exhibit the 118 top nominated designs. The top nominated designs can be viewed at www.index2005.dk
Recent contributors to the Creative Leadership
Campaign
The Creative Leadership Campaign raises funds for special initiatives,
like mentoring high school students in design, preserving archives or
celebrating great design. None of the funds are used for operating expenses.
Donations can be made to “AIGA Creative Leadership Campaign” and sent to Creative Leadership Campaign, AIGA, 164 Fifth Avenue, New York, NY 10010. We will provide a receipt and tax letter to document your contribution.
Thanks to the following recent contributors:
Up to $500
Judy Glenzer
Tiffany Henschel
Richard Magnuson
In the AIGA gallery: Grown in California
Twenty years ago, the California chapters of AIGA banded
together and gave identity to their accomplishments by presenting a competition
open only to California designers and dedicated to recognizing the unique
qualities that make design done there so special. Now, 20 years later
they have just hosted a second statewide design competition to see how
their imagination and inspiration continue to shape the “California
Dream.” This exhibition presents 175 selections from the juried
competition of work designed in California between 1999 and 2004.
Opening (AIGA members only): June 29, 6:00 to 8:00 p.m. Exhibition: June 30–August 19.
In the mezzanine gallery: A Networked Designer’s
Critical Path, 1990-2090
A diagram with nearly 500 entries portraying a fictional designer’s
life and the technologies, projects, cultural changes and networks she
becomes involved with over her lifetime from 1990 to 2090.
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www.aiga.org
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Voice:
AIGA Journal of Design
Voice has become a go-to place for lively, thoughtful articles
on design (and a few on what pops into the mind of designers, an intriguing
discovery!). Be sure you keep up with what has become a rich anthology
of engaging writing.
In the latest issue:
Visualizing a Revolution: Emory Douglas and The Black
Panther Newspaper
Colette Gaiter
Can graphic design help build communities and motive people for revolution?
Gaiter shows how one man inspired a movement through thousands of drawings,
cartoons and page layouts.
Myths of the Self-Taught Designer: The Second Conversation between Ego
and the Devil
David Barringer
Does a paycheck make a professional out of an amateur? Does a seminar
make the self-taught taught? Barringer mediates part two of the debate
between his two new friends to sort out the myths and truths of untutored
design.
Designer’s Matrix: Networking Real Space
Tom Klinkowstein and Mark Berinato
Where are the new design networks? Online? The café around
the corner? On the phone? Klinkowstein and Berinato report there is new
kind of matrix, a network of interdependency for designers that promises
to exponentially grow.
Please join in the discussions and submit ideas for future issues. http://voice.aiga.org
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Coming soon
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AIGA will offer several conferences and workshops for
professional development in the upcoming year. Mark your calendars and
register now to take advantage of early registration rates!
Basel School of Design and Wolfgang Weingart:
Basics in Design and Typography, July 3–23
The Basel School of Design in Switzerland is one of the
few places in the world that preserves the classical traditions in design
education. From July 3–23, the Basel School of Design, in cooperation
with Wolfgang Weingart, will offer the first summer program for Basics
in Design and Typography for graphic designers, students and educators.
For this first summer program in the medieval city of Basel, Switzerland,
a unique combination of teachers who have decades of extensive teaching
experiences and have lectured in various foreign countries has been assembled.
For more information and to register, visit basics.sfgbasel.ch
Vision Plus 11: “Needs, Trends and
Themes for Information Design,” July 7–9
“If you don’t understand it, don’t
design it.” To facilitate understanding, the information designer
needs to acquaint himself/herself with complex subject matters. Subject
matters with real challenges and above average rewards. This symposium
in Vienna, Austria, will involve presentations by IIID members from around
the world on knowledge presentation, user experience, manual design, financial
and customer information, health-related information, mobile communication,
transport guiding systems, design of complex data sets, integrated information,
inclusive design, history and theory of information design, information
design research and information design education. For more information,
visit www.iiid.net
IIID/AIGA Summer Academy 2005: “(Im)Material
Exchange,” July 11–23
The focus of the IIID/AIGA Summer Academy is the Cap Verde
islands situated in the middle of the Atlantic. Once known as a Portuguese
station for the slave trade between Africa and America, the Cap Verdes
became independent only in 1975. Now the República Cabo Verde is
struggling hard to improve the economy of the islands and the well being
of its citizens. The Summer Academy, together with a local partner organization
in the Cap Verde islands, will define the necessary information design
infrastructure and the needed investments to enable the local partner
organization to run crash courses leading up to proper vocational education
and training. Application available at www.iiid.net.
See “News.”
AIGA Harvard Business School advanced leadership
program, July 24–29
For more information and to register, visit www.aiga.org/businessperspectives
Image, Space, Object, August 23–27,
2005
For more information and to register, visit www.aiga.org/imagespaceobject2005
AIGA Design Legends Gala, September 14
AIGA’s annual celebration of its legacy and the
recipients of the profession’s highest honor, the AIGA Medal, will
be held at the elegant Fairmont Copley Plaza in Boston. For more information,
visit www.aiga.org/designlegendsgala
AIGA Design Conference, September 15–18
The AIGA Design Conference is a biennial gathering of
the design community to celebrate design excellence, reinforce friendships
and connections and stimulate thinking about the critical issues that
surround design practice. This conference is generally recognized as one
of the most engaging, provocative, inspiring and fun conferences offered
in the design community. This year we return to Boston for the 20th anniversary
of the first AIGA Design Conference! For more information and to register,
visit designconference.aiga.org
DUX (Designing for User Experience), November
3–5
In collaboration with the ACM’s SIGCHI and SIGGRAPH, the
AIGA Experience Design community will offer a conference in San Francisco
on Designing for User Experience in which design practitioners from multiple
disciplines and domain share case studies of their work which help illuminate
the question, What is good experience design and what factors contribute
to the creation of a success or failure?
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Resources
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Want to renew? www.aiga.org/renew
Have you had a recent change of address? Update your profile, including e-mail preferences and affiliation with communities of interest at www.aiga.org/profile.
Want to know what’s going on? Check out local and national events at www.aiga.org/calendar.
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