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I’ve been an AIGA member since I moved to Raleigh in 2009, and in
that time I have gained so much through what I have given to the
chapter. As a chapter, our mission is to create a place where design
thrives. What I found through my involvement with AIGA Raleigh is a
place where I thrive, too.
In regards to involvement with AIGA
Raleigh, you’ve probably heard us say “you get out of it what you put into it.” What do we mean by
that? Allow me to illustrate. I mean literally illustrate: I sketched
out my journey to share what “you get out of it what you put into it”
meant for me.
The benefits of my involvement are more than I could ever have expected. I’ve gained skills that I use in my career and in life. AIGA Raleigh truly is a place where I thrive, not only as a designer, but as a person.
Ed note: A version of this post was first published on AIGA Raleigh’s site. View the original post here.
Creativity is the fuel that drives me, and it is what inspired me to change course on my career path. After spending years in television post production, I realized I had no passion for it, so I began to search out what truly made me happy and see if there
was a way to earn a living at it. In my search I recalled something I said years ago when I was learning how to use Photoshop for work — ” I think I just discovered what my next career will be, a graphic designer.” Turns out that innocent As a designer, I
am able to use my natural problem-solving and communication skills to deliver information in a beautiful and meaningful way. I have studied Communications, Psychology and Graphic Design, all of which influence my design process. I believe a designer is both
an artist and a communicator, and should be an advocate for both the client and the audience. I strive to create work that fulfills the needs of both, in an aesthetically pleasing way.
AIGA’s chapters allow our members to form powerful social and
professional bonds through conferences, competitions, lectures and
Section: About AIGA -
Bob Greenberg was recognized with the AIGA Medal for boldly envisioning the future and then designing for it, effortlessly leading his agency through decades of strategic change.
Section: Inspiration -
AIGA Medal, interview
Click here to learn more and submit your nominations!
AIGA member Jessi Arrington made this video about creating her skateboard for “Bordo Bello,” an annual skateboard art show hosted by AIGA Colorado. Her skateboard design is one of many on view at the AIGA National Design Center in New York City April 22–July 2, 2013.
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